Sales Development & Marketing Manager - Agricultural Machinery

Michael Page (Belgium); Namen; Sur place; EUR 70 000 - 110 000; Plein temps

Avantages offerts par ce poste

Bonus

Company car

Healthcare benefits

Résumé du poste

Michael Page is assisting a Belgian family-owned company in agricultural machinery to recruit a Sales Development & Marketing Manager. You will strengthen dealer networks, drive growth, and oversee 360 marketing initiatives.

Fluent French and Dutch with good English/German, strong B2B sales, pricing, and CRM leadership are essential. You will lead product launches, digital marketing, and trade-show representation in a fast-moving market.

Qualifications

• Proven experience in B2B sales, commercial management or business development.
• Experience working with dealer, distributor or partner networks.
• Strong commercial and relationship-building skills.
• Exposure to marketing, product management or go-to-market activities.
• Affinity with agricultural machinery, construction equipment or technical products.
• Strong analytical and project management capabilities.
• Fluent French & Dutch and good level of English and/or German.

Responsabilités

• Strengthen dealer relationships and drive network performance.
• Monitor KPIs, market share, registrations and sales results.
• Manage pricing, commercial negotiations and dealer action plans.
• Coordinate product launches, marketing campaigns and communication activities.
• Develop digital marketing & communication through digital channels.
• Drive CRM implementation and commercial process optimization.
• Organize and represent the business at industry events and trade fairs.
• Maintain & develop the relationship with the machinery manufacturer.

Connaissances

B2B sales

Dealer networks

CRM implementation

Go-to-market

Marketing management

Product management

Analytical skills

Project management

English proficiency

French

Dutch

German (basic)

Outils

CRM systems

Digital marketing tools

Description du poste

• Develop the dealer network within the agricultural machinery sector
• Being responsible of the 360 marketing in a stable family‑owned market

About Our Client

Our client is a Belgian family‑owned company with over 100 years of experience in the distribution of premium technical equipment for the agricultural sector, the green/landscaping sector, and material handling. It employees +100person, generates +150M€ of annual turnover and aims to strengthen its market position by focusing on leading‑edge technology, strong partnerships with dealers, and efficient services in sales, marketing, after‑sales, and financing.

Job Description

As a successful Sales Development & Marketing Manager - Agricultural Machinery, you will have the following responsibilities:

• Strengthen dealer relationships and drive network performance
• Monitor KPIs, market share, registrations and sales results
• Manage pricing, commercial negotiations and dealer action plans
• Coordinate product launches, marketing campaigns and communication activities
• Develop digital marketing & communication trough digital channel
• Drive CRM implementation and commercial process optimization
• Organize and represent the business at industry events and trade fairs
• Maintain & develop the relationship with the machinery manufacturer

The Successful Applicant

As a successful Sales Development & Marketing Manager - Agricultural Machinery, you will have the following profile:

• Proven experience in B2B sales, commercial management or business development
• Experience working with dealer, distributor or partner networks
• Strong commercial and relationship‑building skills
• Exposure to marketing, product management or go‑to‑market activities
• Affinity with agricultural machinery, construction equipment or technical products
• Strong analytical and project management capabilities
• Fluent French & Dutch and good level of English and/or German
• Hands‑on, pragmatic and highly responsive personality

What's on Offer

As a successful Sales Development & Marketing Manager - Agricultural Machinery, you will have:

• Competitive salary package with Bonus, company car & extra‑legal benefits
• Significant autonomy and influence on business decisions
• Stable family‑owned culture with short decision‑making processes
• Strategic leadership position with growth potential