MarCom Performance Analytics Lead - Remote/On-site

Keystone Solutions; Brussel; Hybrid; EUR 90,000 - 130,000; Full time

Job summary

Keystone Solutions is seeking an experienced Performance Management and Marketing Analytics consultant for a client-facing mission in Brussels. You will work on-site and remotely to drive KPI governance and data-driven decision making.

You will collaborate with Run & Change and Cluster Performance Analysts to define KPIs, monitor OKRs, and deliver actionable insights to marketing leadership. Experience in marketing analytics, strong stakeholder management and fluency in English are essential for

Qualifications

• 8+ years in Performance Management, Marketing Analytics, or Strategy Consulting.
• Strong expertise in KPI frameworks, OKRs, and executive reporting.
• Proven ability to translate complex analyses into actionable business recommendations.

Responsibilities

• Contribute to the deployment and improvement of the MarCom Watchtower across MarCom teams and domains.
• Collaborate with Run & Change and Cluster Performance Analysts to define, monitor and improve Strategic KPIs, OKRs and performance reviews.
• Perform advanced performance analyses and transform data into actionable insights and recommendations for MarCom leadership.
• Contribute to the measurement of MarCom's business impact, including campaign effectiveness, ROI, commercial contribution and future attribution models.
• Support the improvement of KPI governance, data quality, KPI documentation and measurement methodologies.
• Facilitate workshops with business stakeholders to challenge results, identify root causes and define improvement actions.
• Help embed the Watchtower into MarCom governance, planning processes and agile ways of working.
• Collaborate with MarTech, Data and Business teams to further automate and industrialize performance measurement capabilities.
• Support the development of a stronger performance culture focused on outcomes, accountability and continuous improvement.

Skills

KPI frameworks

OKRs

Performance management

Executive reporting

Stakeholder management

Facilitation

Team collaboration

English fluency

Tools

Power BI

Adobe Analytics

Sprinklr

SQL

Job description

Keystone Solutions is seeking an experienced Performance Management and Marketing Analytics consultant for a client-facing mission in Brussels. You will work on-site and remotely to drive KPI governance and data-driven decision making.

You will collaborate with Run & Change and Cluster Performance Analysts to define KPIs, monitor OKRs, and deliver actionable insights to marketing leadership. Experience in marketing analytics, strong stakeholder management and fluency in English are essential for