Growth & Marketing Operations Manager

Optimile NV; Belgique; Hybrid; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

50% remote work

International environment

Growth opportunities

Zusammenfassung

Optimile NV is seeking a Growth Marketeer to own and scale our revenue engine across international markets. You bridge strategy and execution, combining automation, data and performance marketing to drive sustainable growth.

You’ll own the MarTech stack, manage digital acquisition channels, and design lifecycle automation. The role offers 50% remote work and a chance to experiment, learn and grow in a fast-paced, international environment.

Qualifikationen

• 4+ years in B2B SaaS marketing with a focus on automation.
• Strong knowledge of marketing automation tools (HubSpot or similar) and CRM logic.
• Tech-savvy with interest in AI, automation and new technologies.
• Strategic thinker who connects day-to-day execution with long-term business objectives.
• Experience with tracking pixels, UTMs and APIs.

Aufgaben

• Growth & Demand Generation: Optimize the full funnel through continuous testing from ads to landing pages and conversion flows.
• Marketing Operations & Tech Stack: Own MarTech architecture; design lead management flows and manage website updates and tracking.
• Lifecycle & Marketing Automation: Execute product updates, newsletters, and customer communications; ensure data quality.
• Data, Analytics & Insights: Build dashboards and analyze attribution across channels and countries.

Kenntnisse

Automation

Demand generation

B2B SaaS marketing

Data-driven marketing

A/B testing

Analytics

Campaign management

Strategic thinking

Cross-channel marketing

Tools

HubSpot

Zapier

Jobbeschreibung

Help us build our growth engine

At Optimile & Mobiflow, we’re looking for a Growth Marketeer who goes beyond running campaigns and takes ownership of building and scaling our entire revenue engine.

You are the bridge between marketing strategy and technical execution, combining automation, data and performance marketing to drive sustainable growth. You’ll own our MarTech stack, digital acquisition channels and lifecycle automation, with the freedom to experiment, optimize and scale (locally and internationally).

Why join Optimile & Mobiflow?

• High ownership & impact — your work directly fuels our growth.
• Flexible work setup, with 50% remote working.
• An ambitious, international environment focused on innovation and quality.
• Plenty of room to experiment, learn and grow your career.

What you’ll be doing

Growth & Demand Generation

• Optimize the full funnel through continuous testing, from ads to landing pages and conversion flows.
• Manage and scale performance marketing campaigns (SEA, social, review platforms) with a strong focus on lead quality and ROI.
• Partner with the Head of Marketing to execute our international go-to-market strategy.

Marketing Operations & Tech Stack

• Take ownership of our MarTech architecture and continuously improve it.
• Design smart lead management flows: scoring, routing and seamless handover from Marketing to Sales.
• Own our websites: content updates, landing pages, tracking setup and conversion optimization.

Lifecycle & Marketing Automation

• Execute product updates, newsletters and critical customer communications.
• Maintain high data quality through segmentation, enrichment and compliance.
• Build automated nurture and drip campaigns tailored to persona and buying stage.

Data, Analytics & Insights

• Build and maintain clear performance dashboards, our single source of truth across channels and countries.
• Analyze attribution to understand which touchpoints truly drive revenue and growth.

Who you are

• You have 4+ years of experience in B2B SaaS marketing, with a strong focus on automation and demand generation.
• You’re highly skilled in marketing automation tools (HubSpot or similar) and deeply understand CRM logic.
• You’re tech-savvy, with a keen interest in AI, automation and new technologies.
• You’re a strategic thinker who can connect day-to-day execution with long-term business objectives.
• You’re comfortable with tracking pixels, UTM parameters, APIs and tools like Zapier.
• You’re analytical, curious and always looking for the “why” behind the numbers.
• You’re execution-driven and love building scalable systems from the ground up.

Sounds like your next challenge? Let’s talk.