EV Tech PR & Media Relations Coordinator

Feishu; Antwerpen; Hybrid; EUR 55,000 - 75,000; Full time

Job summary

XPeng Belux in Mechelen is seeking a Marketing - Media relations professional to support the Head of Marketing and PRManager Belux. You will coordinate day-to-day press activities, manage media relations across automotive and tech outlets, and act as the local press contact for inquiries and interviews.

You will identify story opportunities, organize press events, and oversee influencer campaigns to boost XPeng’s Belux visibility while ensuring alignment with global brand guidelines.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Marketing, Journalism, or related field.
• 2–4 years of experience in PR, communications, or influencer marketing.
• Fluent Dutch, French and English are mandatory.
• Proven experience working with journalists, influencers, KOLs, and KOCs.
• Strong understanding of technology, digital ecosystems, and innovation storytelling.
• Excellent writing, briefing, and relationship-management skills.
• Comfortable working in a fast-paced, international, and agent-led environment.

Responsibilities

• Coordinate day-to-day press and PR activities for XPeng in Belux.
• Build and maintain relationships with automotive, tech, business, and lifestyle media.
• Act as local press contact for media inquiries and interview requests.
• Identify opportunities to pitch stories about XPeng’s tech, AI, and smart features.
• Organize press drives, vehicle reviews, and media events.
• Manage influencer, KOL & KOC relationships and campaigns.
• Coordinate media and influencer participation at launches and roadshows.
• Localize and distribute global press releases for Belux, ensuring consistent messaging.

Skills

Dutch language

French language

English language

Media relations

Tech storytelling

Written communication

Adaptability

Creator management

Media network

Analytics tools

Automotive knowledge

Education

Bachelor's degree

Tools

Media monitoring tools

Job description

XPeng Belux in Mechelen is seeking a Marketing - Media relations professional to support the Head of Marketing and PRManager Belux. You will coordinate day-to-day press activities, manage media relations across automotive and tech outlets, and act as the local press contact for inquiries and interviews.

You will identify story opportunities, organize press events, and oversee influencer campaigns to boost XPeng’s Belux visibility while ensuring alignment with global brand guidelines.