Senior Social & B2B Influence Lead - Perth (12m)

Content Creators; Western Australia; Hybrid; AUD 110,000 - 140,000; Full time

Job summary

Ogilvy PR in Perth seeks a Senior Social Media Manager - Corporate & B2B Social and Influence to lead social and influencer campaigns for a key client, collaborating with Social@Ogilvy and The Brand Agency to deliver standout work.

You will shape the WA market offering, connect with WA-based creators, agencies, and government/regulatory clients, and drive new business while managing budgets and cross-team collaboration.

Qualifications

• 6–8+ years' experience in organic social media and influencer marketing.
• Strong balance of strategic thinking and hands-on execution.
• Experience negotiating creator fees, talent contracts, licensing agreements and campaign budgets.
• In-depth knowledge of platforms including TikTok, Instagram, LinkedIn, YouTube and Meta.

Responsibilities

• Lead social and influence campaigns: Develop and deliver strategic organic social and influencer campaigns that meet client objectives and drive meaningful results.
• Be a trusted client partner: Provide expert advice on social strategy, content, advocacy and influencer marketing, building strong relationships and identifying opportunities to grow client partnerships.
• Champion social-first thinking: Work closely with creative, strategy, production and paid media teams to integrate social and influence into broader campaigns from the outset.
• Bring creator partnerships to life: Build relationships with influencers, KOLs, talent managers and platform partners, overseeing negotiations, contracts, usage rights, deliverables and fees.
• Build something meaningful: Help grow our Corporate and B2B Social & Influence offering in Perth, identifying opportunities to expand our capabilities and establish a strong reputation in the market.
• Drive new business: Contribute to pitches, proposals and new business opportunities, showcasing the value of social and influence across existing and prospective clients.
• Collaborate across the network: Connect with Social@Ogilvy teams in Sydney and Melbourne, sharing knowledge, best practice and opportunities to deliver exceptional work.
• Own the detail: Manage budgets, forecasting, campaign performance and financial processes, ensuring work is delivered effectively, compliantly and to a high standard.

Skills

Strategic thinking

Hands-on execution

Influencer marketing

Client management

Budget management

Negotiation

Relationship building

Tools

TikTok

Instagram

LinkedIn

YouTube

Meta

Job description

Ogilvy PR in Perth seeks a Senior Social Media Manager - Corporate & B2B Social and Influence to lead social and influencer campaigns for a key client, collaborating with Social@Ogilvy and The Brand Agency to deliver standout work.

You will shape the WA market offering, connect with WA-based creators, agencies, and government/regulatory clients, and drive new business while managing budgets and cross-team collaboration.