Senior Paid Search & Shopping Performance Lead

Dyson GmbH; Sydney; On-site; AUD 120,000 - 150,000; Full time

Benefits offered by this job

generous product discounts

additional paid annual leave

a generous, above market parentalleave

ongoing learning and development机会

Job summary

Dyson seeks a Performance Media Specialist to lead end-to-end paid search and shopping campaigns across ANZ, driving traffic, revenue and ROI. You will manage budgets, optimise feeds, and report performance while testing new formats and platforms with a strong focus on data-driven improvements.

You will bring extensive hands-on experience with Google Ads, GMP, GA4, SA360, and Looker Studio, plus knowledge of Microsoft Ads.

Qualifications

• Minimum 6 years in digital media, with 3+ years in paid search
• Experience with Google Ads, SA360 and GA4/platform analytics
• Experience in high-volume e-commerce paid search campaigns
• Proven ability to plan, implement, optimise and report paid search campaigns

Responsibilities

• End-to-end management of paid search campaigns from planning to reporting
• Manage budgets and monthly revenue targets
• Develop and optimise product data feeds for Shopping campaigns
• Identify opportunities to improve performance and drive incremental growth
• Implement test-and-learn framework and adopting new formats and platforms
• Collaborate with e-commerce team to translate promotions into paid media
• Develop dashboards to monitor performance for local, regional, and global teams
• Utilise first-party data for targeting and personalization

Skills

Google Ads

GA4

Adobe Analytics

Looker Studio

Microsoft Ads

Education

Bachelor's degree in Marketing/Commerce

Tools

SA360

Google Merchant Center

OpenAI Ads

Job description

Dyson seeks a Performance Media Specialist to lead end-to-end paid search and shopping campaigns across ANZ, driving traffic, revenue and ROI. You will manage budgets, optimise feeds, and report performance while testing new formats and platforms with a strong focus on data-driven improvements.

You will bring extensive hands-on experience with Google Ads, GMP, GA4, SA360, and Looker Studio, plus knowledge of Microsoft Ads.