Senior Growth Marketing Manager - D2C, Hybrid, Data-Driven

Content Creators; Sydney; Hybrid; AUD 150,000 - 190,000; Full time

Benefits offered by this job

Flexible work

Headspace access

Learning & development

Global environment

Employee discount

Job summary

Youfoodz is hiring a Senior Growth Marketing Manager to uncover and bring to life high-impact growth opportunities for direct-to-consumer ecommerce and product marketing. The role requires speed, strategic GTM planning, commercial modeling, and hands-on campaign execution.

You will shape the growth playbook with autonomy, working with a data-driven, entrepreneurial mindset to collaborate across top channels, unlock partnerships, and explore new ventures from day one.

Qualifications

• 5-10+ years of growth ecommerce marketing experience, ideally in digital subscription or D2C food & beverage.
• Proven track record of driving revenue growth and managing promotional calendars.
• Strong data analytics, with dashboards, models, and media attribution experience.
• Understanding of CRO, user journeys, UX best practices, and digital copywriting.

Responsibilities

• Own end-to-end growth campaigns across channels and product pages.
• Monitor channel performance against plans and optimize media spend and ROI.
• Lead agency, affiliate, SEO, and partner relationships for quality assets.
• Own CRO, merchandising, and audits across web/app menus to improve conversion.
• Build a placement calendar for digital campaign opportunities.
• Scope new channels and growth initiatives, model unit economics.

Job description

Youfoodz is hiring a Senior Growth Marketing Manager to uncover and bring to life high-impact growth opportunities for direct-to-consumer ecommerce and product marketing. The role requires speed, strategic GTM planning, commercial modeling, and hands-on campaign execution.

You will shape the growth playbook with autonomy, working with a data-driven, entrepreneurial mindset to collaborate across top channels, unlock partnerships, and explore new ventures from day one.