Senior ANZ GTM Strategist - Ads & Measurement

DealHub Ltd; Sydney; Sur place; AUD 180 000 - 240 000; Plein temps

Résumé du poste

Amazon Commercial Services Pty Ltd in Australia seeks a seasoned Sr. GTM Specialist to drive go-to-market strategy for measurement and AdTech within ANZ. You will bridge Product and Sales, shaping positioning, enabling sales teams, and guiding adoption of ad products to grow advertiser, revenue, and market share.

The role emphasizes data-driven decision making, cross-functional leadership, and a long-term vision for sustainable growth in the ANZ ad market.

Qualifications

• 7+ years of digital advertising experience
• 3+ years of advanced Measurement and Ad Tech advertising experience
• Experience working cross-functionally with AE, Sales Leadership, Yield, Product, and Measurement
• Experience building and deploying GTM strategies with emphasis on packaging, positioning and messaging
• Excellent communication skills (written & verbal) and ability to present complex topics clearly
• Ability to effectively manage ambiguity

Responsabilités

• Own the go-to-market playbook for measurement and AdTech products in ANZ - from launch planning to driving sustained advertiser adoption and revenue
• Build sales strategies that work - create positioning and sales playbooks that help the field team win deals faster
• Be the voice of the market - gather frontline feedback from advertisers and sales teams, then turn it into clear recommendations that influence the product roadmap
• Lead cross-team execution - coordinate across Product, Sales, Marketing, and Services to ensure nothing falls through the cracks at launch
• Track what matters - define KPIs, build dashboards, and lead business reviews with leadership using data-driven insights
• Shape the long-term vision - author strategic planning docs (3-year vision, PR/FAQs) that align leadership on where we're going and why
• Enable sales at scale - train field teams on new capabilities and partner with Marketing on localized messaging for ANZ advertisers

Connaissances

Digital advertising

Measurement

Ad Tech

Cross-functional teamwork

Communication

Strategic GTM planning

Presentation skills

Formation

Bachelor's degree

Outils

Ad tech platforms

Description du poste

Amazon Commercial Services Pty Ltd in Australia seeks a seasoned Sr. GTM Specialist to drive go-to-market strategy for measurement and AdTech within ANZ. You will bridge Product and Sales, shaping positioning, enabling sales teams, and guiding adoption of ad products to grow advertiser, revenue, and market share.

The role emphasizes data-driven decision making, cross-functional leadership, and a long-term vision for sustainable growth in the ANZ ad market.