Product Solutions Lead — ANZ Media Measurement

Nielsen; Lane Cove; Hybride; AUD 180 000 - 280 000; Plein temps

Résumé du poste

Nielsen is seeking a Product Solutions Lead — Pacific to own the commercial GTM strategy and sales narrative for its audience-measurement portfolio across Australia and New Zealand. You will translate global capabilities into local propositions, align with advertisers, agencies, and platforms, and drive market-ready ANZ solutions.

You will lead packaging, pricing inputs, and client-facing collateral, enable account teams with training and playbooks, and shape responses to complex bids while

Qualifications

• Experience in product marketing, strategy, solutions consulting or commercial strategy in media measurement.
• Deep understanding of audience measurement and cross-platform media planning.
• Ability to translate complex data products into clear commercial narratives.
• Strong knowledge of ANZ media/advertising ecosystems.
• Proven cross-functional leadership across Sales, Product, Analytics, Marketing.

Responsabilités

• Own the ANZ GTM strategy and sales narrative for Nielsen’s audience-measurement portfolio.
• Translate global capabilities into locally compelling propositions for advertisers, agencies, publishers, and platforms.
• Build sales plays, target segments, use cases, qualification signals, and proof requirements.
• Develop value-led packaging, pricing inputs, and client-facing collateral.
• Lead RFPs & tenders with strategic deal structures including subscriptions and data licensing.
• Deliver training, demo flows, competitive positioning, and objection handling for account teams.
• Gather client insights to influence regional and global product roadmaps.
• Support high-value negotiations and track pipeline performance.

Connaissances

Audience measurement

Product marketing

Cross-functional leadership

Executive communication

ANZ market knowledge

Formation

Bachelor’s or postgraduate in Business/Marketing/Data Analytics/Media

Outils

Sales enablement tools

Description du poste

Nielsen is seeking a Product Solutions Lead — Pacific to own the commercial GTM strategy and sales narrative for its audience-measurement portfolio across Australia and New Zealand. You will translate global capabilities into local propositions, align with advertisers, agencies, and platforms, and drive market-ready ANZ solutions.

You will lead packaging, pricing inputs, and client-facing collateral, enable account teams with training and playbooks, and shape responses to complex bids while