Senior ABM Marketing Lead — ANZ

Amazon Inc.; Australia; In loco; AUD 150.000 - 190.000; Tempo pieno

Descrizione del lavoro

Amazon Australia & New Zealand is seeking a Senior ABM Marketing Manager to elevate account-based marketing programs for the Financial Services sector across ANZ. You will collaborate with sales, product marketing, and customer success to design targeted ABM initiatives that engage priority accounts and accelerate pipeline.

You will analyse engagement metrics, develop per-account strategies, and own ABM-influenced revenue with clear, measurable outcomes.

Competenze

• 7+ years of professional marketing experience (non-internship).
• Proven experience developing and executing ABM campaigns that drive measurable pipeline and revenue.
• Demonstrated ability to work collaboratively with sales teams to align marketing activities with account strategies.
• Strong analytical skills with experience in campaign performance optimization and account-level measurement.
• Advanced understanding of the ANZ market and enterprise business landscape.
• Exceptional project management capabilities with ability to manage multiple complex programs simultaneously.
• Track record of building and scaling ABM programs from pilot to full production.

Mansioni

• Develop and execute 1:1 and 1:Few account-based marketing plans for high-value ANZ Financial Services enterprise accounts with clear engagement strategies and measurable outcomes.
• Design engagement programs aligned to sales-led initiatives, including executive roundtables and partner co-hosted sessions.
• Build stakeholder engagement strategies that target named decision-makers and connect activations to personas, objectives and next steps.
• Own accountability for ABM-influenced pipeline: set targets per account, track investment and report progression across reputation, relationships and revenue.
• Collaborate with account teams to ensure marketing activities accelerate opportunities and open doors with new stakeholders.
• Develop proactive outreach strategies that respond to real-time business signals and account moments of change.
• Analyse campaign performance at account level and provide data-driven recommendations with regular reviews.

Conoscenze

ABM strategy

Sales alignment

Campaign analytics

Account-based demand gen

Stakeholder management

Project management

ANZ market knowledge

Descrizione del lavoro

Amazon Australia & New Zealand is seeking a Senior ABM Marketing Manager to elevate account-based marketing programs for the Financial Services sector across ANZ. You will collaborate with sales, product marketing, and customer success to design targeted ABM initiatives that engage priority accounts and accelerate pipeline.

You will analyse engagement metrics, develop per-account strategies, and own ABM-influenced revenue with clear, measurable outcomes.