Senior Account Manager

People4U; City of Brisbane; On-site; AUD 90,000 - 130,000; Full time

Job summary

People4U helps clients turn customer data into smarter decisions, delivering data-led CRM and lifecycle marketing programs while building trust between brands and audiences. This role sits at the core of maintaining strong client relationships and driving commercial outcomes.

You will own day-to-day relationships across a portfolio of key client accounts, translating data, campaign performance and client priorities into actionable recommendations and ensuring delivery by data, campaign and

Qualifications

• 3–6 years in account management or client services, ideally in a CRM, data, martech or marketing agency or consultancy.
• Confident managing several clients and cross-functional stakeholders at the same time.
• Comfortable with customer data and campaign data.
• A solid grasp of CRM and lifecycle marketing principles.

Responsibilities

• Manage relationships with client stakeholders across marketing, data, digital, operations and leadership.
• Run internal meetings, status updates and client communications, and support senior client presentations.
• Coordinate data-led CRM and engagement programs.
• Interpret campaign performance and customer behaviour, and present insights and next steps to clients.
• Look after data quality and integrity: spot issues and inconsistencies early, validate audiences and QA campaigns.
• Help manage lifecycle programs across acquisition, onboarding, nurture, retention, reactivation and advocacy.
• Brief internal teams clearly and manage timelines, dependencies and risks.
• Use the data to find growth opportunities and help clients prioritise by commercial value.

Skills

Account management

Client services

CRM principles

Lifecycle marketing

Data analysis

Organised

Attention to detail

Tools

CRM platforms

CDPs

Marketing automation tools

Job description

Turn customer data into commercial outcomes for some of Australia's best-known brands. Our client is a customer growth partner. They help businesses use their customer data to make smarter decisions, create better experiences and get stronger commercial results. Much of their work today is in CRM, lifecycle marketing, retention and marketing automation. They're now moving further into Customer Decision Intelligence, helping clients connect their data, decision-making and activation so they can act with more confidence. This role sits right in the middle of that change.

The role

You'll own the day-to-day relationships across a portfolio of key client accounts. You'll be the link between your clients and our clients' data, campaign and delivery teams. You'll take customer data, campaign performance and each client's commercial priorities and turn them into clear recommendations, then make sure the work gets delivered.

The role is about two-thirds data-led account and program management and one-third lifecycle marketing delivery.

What you'll do

• Manage relationships with client stakeholders across marketing, data, digital, operations and leadership
• Run internal meetings, status updates and client communications, and support senior client presentations
• Coordinate data-led CRM and engagement programs
• Interpret campaign performance and customer behaviour, and present insights and next steps to clients
• Look after data quality and integrity: spot issues and inconsistencies early, validate audiences and QA campaigns
• Help manage lifecycle programs across acquisition, onboarding, nurture, retention, reactivation and advocacy
• Brief internal teams clearly and manage timelines, dependencies and risks
• Use the data to find growth opportunities and help clients prioritise by commercial value

About you

• 3–6 years in account management or client services, ideally in a CRM, data, martech or marketing agency or consultancy
• Confident managing several clients and cross-functional stakeholders at the same time
• Comfortable with customer data and campaign data
• A solid grasp of CRM and lifecycle marketing principles
• Experience preparing client-facing performance reports and recommendations
• Highly organised and detail-focused, with a hands-on approach to getting things done
• Curious about data, automation and AI

Bonus points for

• Experience with CRM platforms, CDPs, marketing automation tools or dashboards
• Clients in health, retail, fast food, travel, loyalty, membership or multi-site businesses
• Experience working alongside data teams

Why join

• A lean, collaborative team where your work is visible and makes a difference
• Real influence with clients. You'll be a trusted advisor, not someone who just passes messages along
• A front-row seat as the business grows into decision intelligence and AI-enabled customer engagement