Paid Media Consultant

Online Marketing Gurus; Sydney; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Ongoing career development

Pet-friendly office

Service awards

Job summary

Online Marketing Gurus (OMG) is Australia’s largest independent digital marketing agency. We specialise in SEO, PPC and social advertising, delivering data-driven strategies that grow client brands.

As a Paid Media Consultant, you will plan, execute and optimise campaigns across Google Ads, Meta, LinkedIn, TikTok, YouTube and more to drive measurable growth and ROI for our clients. You’ll own full-funnel strategy and execution, manage budgets, write ad copy, perform keyword research, and deliver

Qualifications

• Strong experience in paid media advertising across Google Ads, Meta, LinkedIn, TikTok and YouTube.
• Experience/interest in marketing analytics for ecommerce.
• Excellent written and verbal communication skills.
• High attention to detail with the ability to prioritise and manage time efficiently.
• Ability to work under pressure and meet deadlines.
• Experience at a digital agency is highly advantageous.
• Tertiary qualifications in digital marketing or advertising are highly desirable.

Responsibilities

• Plan, launch and manage paid media campaigns across major platforms.
• Translate client goals into effective paid media strategies.
• Own full-funnel campaign execution: awareness, consideration and conversion.
• Develop strategies to help clients hit their goals.
• Set up new accounts and create campaigns for new clients.
• Write ad copy and manage weekly/monthly reporting with recommendations.
• Manage day-to-day budgets and optimise campaigns.
• Conduct keyword research and identify new opportunities.
• Deliver engaging strategy presentations and reporting.

Skills

Paid media advertising

Cross-platform advertising

Analytical mindset

Excellent communication

Time management

Education

Digital marketing degree

Job description

At OMG, we are proud to be Australia’s largest independent digital marketing agency, helping over 1,000 businesses thrive since our establishment in 2012. With a team of 200+ certified Growth Gurus, we specialize in SEO, PPC, and social advertising, delivering data-driven strategies that transform online presences. Our commitment to research and development ensures we stay at the forefront of the industry, earning us recognition as Australia’s best-rated and most revered marketing agency.

We thrive on collaboration and a growth mindset, focusing not just on technology but on actionable results that drive success for our clients. We take pride in our ability to deliver exceptional outcomes, consistently reinforcing our reputation as Australia’s first-choice agency for digital marketing solutions.

We’re looking for a Paid Media Consultant to plan, execute, and optimise paid media advertising campaigns across platforms like Google Ads and Meta (Facebook/Instagram), LinkedIn, TikTok, and X among others to drive measurable growth, engagement, and ROI for our clients’ brands

As a Paid Media Consultant , you will be responsible for:

• Plan, launch, and manage paid media campaigns across platforms including Google Ads, Meta (Facebook & Instagram), LinkedIn, TikTok, and YouTube
• Translate client goals into effective paid media strategies aligned with broader marketing objectives
• Own full-funnel campaign execution: awareness, consideration, and conversion
• Strategy development to ensure your clients hit their goals
• Set-up of new accounts and campaign creation for new clients
• Ad copy writing
• Weekly/monthly reporting including recommendations
• Day to day budget management and campaign optimisation
• Keyword research and analysis
• Identify new opportunities to help grow new and existing campaigns
• Engaging strategy presentations and reporting delivery

Requirements:

• Strong experience in Paid Media Advertising (not influencer marketing) and Paid Media channels such as Google Ads, Meta (Facebook & Instagram), LinkedIn, TikTok, and YouTube etc
• Experience/interest in marketing analytics for ecommerce
• Excellent written and verbal communication skills
• High attention to detail with the ability to prioritise and manage time efficiently
• Ability to work under pressure and to meet deadlines
• Enthusiastic and positive attitude
• Worked at a Digital Agency or similar is highly advantageous.
• Tertiary qualifications in digital marketing or advertising or relevant field highly desirable

The Perks

• Ongoing career development and training programs
• Pet-friendly and vibrant office atmosphere
• Recognition through service awards

Our Commitment to You

• We believe that happy employees create a thriving culture. Our focus on employee development and well-being is paramount. Our diverse team represents a wide range of backgrounds, ensuring an inclusive workplace.
• Join us in shaping the future of marketing excellence. Elevate your career and make a real impact within our award-winning agency.
• OMG is an equal opportunity employer committed to diversity and inclusion.

At OMG, we blend the benefits of being the largest independent agency in Australia with a close-knit, family-like atmosphere. Despite our rapid growth and extensive reach, we prioritise maintaining a culture where everyone feels valued and connected.

• Positive Atmosphere: We believe that a smile goes a long way. Our vibrant office is filled with energy and positivity, making it a place where people love to come to work. Regular team events and social gatherings enhance our sense of community and camaraderie.
• Supportive Environment: Our team is characterised by a spirit of collaboration; everyone is always willing to lend a hand or share insights. This supportive dynamic fosters creativity and innovation, allowing ideas to flourish.
• Growth Mindset: While we’re proud of our accomplishments, we’re also committed to continuous learning. Our culture encourages personal and professional development, allowing team members to thrive and advance in their careers.

Join us to experience a workplace that feels like family, where your contributions are celebrated, and every day is filled with opportunities to learn, grow, and succeed together!