Marketing Manager

Penumbra; Australia; Vor Ort; AUD 120.000 - 160.000; Vollzeit

Zusammenfassung

Penumbra in Australia and New Zealand is seeking a Marketing Manager to drive growth across ANZ and the broader APAC region. You will develop, implement, and monitor marketing activities for Penumbra products and lead the launch and delivery of lifesaving devices to clinicians and patients.

You will work with a cross-functional team, oversee event management, training, and promotional content, and collaborate with sales, field teams, and the global marketing organization to optimize market share

Qualifikationen

• A Bachelor's degree in Business, Biology, or related field with 3+ years in medical device marketing.
• Proven experience in a clinical setting and data-driven marketing strategies.
• Experience in event management, conferences, and product launches.
• Strong creativity and a passion for innovation.
• Analytical skills for forecasting and trend identification.
• Minimum 1 year supervisory experience preferred.
• Excellent communication and interpersonal skills.
• Experience in regulated medical industries preferred.
• Highly accurate with strong attention to detail.

Aufgaben

• Manage continuing customer and field-oriented product support activities in the assigned region.
• Select, train and develop staff with ongoing performance reviews.
• Coordinate and manage key industry events and conferences, including budgets.
• Implement promotion strategies and ensure accurate product communication content.
• Participate on cross-functional launch teams to deliver new products to sales and end users.
• Continuously evaluate products in the marketplace with emphasis on customer needs.
• Develop training materials and conduct field training on products.
• Identify market opportunities to maximize penetration.
• Monitor competitive landscape from the customer perspective.
• Support global marketing activities for regional sales and distributors.
• Develop marketing literature and sales tools and conduct market research as required.

Kenntnisse

Communication skills

Analytical skills

Creativity

Cross-functional collaboration

Public speaking

MS Word/Excel/PowerPoint

Attention to detail

Leadership

Ausbildung

Bachelor's degree in Business/Biology or related field

Tools

MS Word

MS Excel

PowerPoint

Jobbeschreibung

As a Marketing Manager, you will play an integral part in growing Penumbra in Australia and New Zealand by Increasing sales and customer satisfaction within Australia/New Zealand and APAC as a whole. You will work as part of a cross-functional team, the role will develop, implement, and monitor marketing activities for Penumbra products, and will play a pivotal role in the launch and delivery of Penumbra's lifesaving products. You will assist in the commercialization of our current and future products in your assigned region. Combining day-to-day marketing activities with critical strategy planning and execution, you will maintain close communication with physician customers, sales territory managers, and international marketing team members.

What You’ll Work On

• Manage continuing customer and field-oriented product support activities in assigned region.
• Select, manage, train and develop staff. Establish objectives and assignments and provide ongoing feedback through performance reviews and development plans.
• Event Coordination & Conference Management: Organize and manage key industry events and conferences to enhance brand visibility and product promotion. Oversee and manage budgets associated with these events to ensure cost-effective execution.
• Implement promotion strategies, ensuring accuracy of product communication content.
• Participate on cross-functional launch team to ensure successful delivery of new products to sales organization and end users.
• Manage an ongoing evaluation of company products in the marketplace, with emphasis on customer needs and perceptions.
• Implement promotion strategies, ensuring accuracy of product communication content.
• Participate in field training on company products, and in the development of training materials.
• Identify market opportunities to maximize market penetration.
• Perform an ongoing evaluation of the competitive situation and selling basis with a special emphasis on the customer’s view of competitive products and features.
• Participate on cross-functional launch team to ensure successful delivery of completed product to sales organization and end users. Rollout activities may include: internal activities, e.g., packaging, or external activities, e.g., demo protocols.
• Articulate and reinforce high level positioning concepts to the field organization.
• Support global marketing activities through communication and other support for regional sales and marketing team members, direct and to distributors.
• Participate in developing detailed marketing literature and other sales tools for the Penumbra products assigned.
• Participate in market research activities as required.

What You Contribute

• A Bachelor's degree Business, Biology, or related field with 3+ years of related experience in the medical device industry with progressively increasing responsibilities, or equivalent combination of education and experience
• Proven experience in a clinical setting, with a strong grasp of clinical data application in marketing strategies
• Demonstrated success in event management and coordination, conference management, and executing effective product launch strategies
• Creativity and a passion for innovation
• Strong analytical skills in forecast and identifying trends and challenges
• 1+ years of experience in a supervisory role desired
• Ability to interact with not only senior leadership but all levels within the organization
• Outstanding oral, written, and interpersonal communication skills.
• Medical device, pharmaceutical, biotech, or other regulated industry experience desired
• High degree of accuracy and attention to detail
• Proficiency with MS Word, Excel, and PowerPoint
• Excellent organizational skills with ability to prioritize assignments while handling various projects simultaneously

Working Conditions

General office, laboratory, and hospital environments. Willingness and ability to work on site. May have business travel from 30% - 50%. Potential exposure to blood-borne pathogens. Requires some lifting and moving of up to 25 pounds. Must be able to move between buildings and floors. Must be able to remain stationary and use a computer or other standard office equipment, such as a printer or copy machine, for an extensive period of time each day. Must be able to read, prepare emails, and produce documents and spreadsheets. Must be able to move within the office and access file cabinets or supplies, as needed. Must be able to communicate and exchange accurate information with employees at all levels on a daily basis.