Growth Marketing Analytics & Tracking Lead

Intevoo; Australia; Hybride; AUD 90 000 - 130 000; Plein temps

Résumé du poste

Intevoo in Australia is seeking a Marketing Tracking & Measurement Manager to elevate our analytics and measurement program. You will own tracking, CRO, and analytics frameworks, collaborating with Growth and senior leaders.

You will partner with Data, Marketing, Digital, Product, Engineering and Sales to deliver high-quality insights, driving client acquisition and retention with a modern measurement strategy.

Qualifications

• 3–5 years' experience in Marketing or Digital Analytics.
• Hands-on expertise in GA4 and GTM.
• Understanding of full-funnel marketing and attribution.
• Ability to translate data into commercial insights.
• Experience collaborating across Marketing, Product,Engineering and Data teams.

Responsabilités

• Own marketing tracking, GA4, GTM, data layers and privacy-compliant data collection.
• Lead CRO measurement and experimentation.
• Build full-funnel marketing analytics across GA4, media, CRM, web/app and sales.
• Deliver actionable insights via ad-hoc analyses and reports.
• Collaborate with Data, Marketing, Digital, Product, Engineering and Sales teams.
• Shape future measurement strategy including media mix modelling and multi-touch attribution.

Connaissances

GA4

GTM

Data Layers

Attribution

A/B Testing

Stakeholder Mgmt

Description du poste

Intevoo in Australia is seeking a Marketing Tracking & Measurement Manager to elevate our analytics and measurement program. You will own tracking, CRO, and analytics frameworks, collaborating with Growth and senior leaders.

You will partner with Data, Marketing, Digital, Product, Engineering and Sales to deliver high-quality insights, driving client acquisition and retention with a modern measurement strategy.