Global Audience Growth Lead

Intrepid Travel; Melbourne; Hybrid; AUD 120,000 - 180,000; Full time

Benefits offered by this job

Flexible work arrangements

Work-from-home option

Work from anywhere 4 weeks/year

Free Intrepid trip every year

Discounts for families and friends

Leave for Intrepid trips

Parental leave 10 weeks

Learning & development programs

Volunteer leave 20 hours/year

Employee Assistance Program

Job summary

Intrepid Travel is seeking an Audience Growth Lead to drive how we attract and engage travellers across our digital channels. You will shape strategy, lead global growth programs, and partner with cross-functional teams to optimize subscriber acquisition, onboarding and lifetime value.

This role is a full-time, hybrid position based in Melbourne, Australia, requiring 5+ years in growth marketing, strong data capabilities and experience with first-party data and engagement platforms.

Qualifications

• 5+ years in audience growth or related marketing field.
• Experience building subscriber growth strategies.
• Strong data-driven approach with first-party data.
• Experience with cross-functional collaboration.

Responsibilities

• Lead global audience growth strategy and execution.
• Identify opportunities to attract, nurture and convert audiences.
• Develop subscriber acquisition and onboarding experiences.
• Champion first-party data capture and data enrichment.
• Use insights and performance reporting to optimize reach.

Skills

Audience growth

Lifecycle marketing

CRM

First-party data

Customer engagement platforms

Customer Data Platforms

Marketing automation

Stakeholder management

Tools

Customer Engagement platforms

Customer Data Platforms (CDP)

Marketing automation

Job description

Intrepid Travel is seeking an Audience Growth Lead to drive how we attract and engage travellers across our digital channels. You will shape strategy, lead global growth programs, and partner with cross-functional teams to optimize subscriber acquisition, onboarding and lifetime value.

This role is a full-time, hybrid position based in Melbourne, Australia, requiring 5+ years in growth marketing, strong data capabilities and experience with first-party data and engagement platforms.