Marketing Tracking & Measurement Manager

Intevoo; Australien; Hybrid; AUD 90.000 - 130.000; Vollzeit

Zusammenfassung

Intevoo in Australia is seeking a Marketing Tracking & Measurement Manager to elevate our analytics and measurement program. You will own tracking, CRO, and analytics frameworks, collaborating with Growth and senior leaders.

You will partner with Data, Marketing, Digital, Product, Engineering and Sales to deliver high-quality insights, driving client acquisition and retention with a modern measurement strategy.

Qualifikationen

• 3–5 years' experience in Marketing or Digital Analytics.
• Hands-on expertise in GA4 and GTM.
• Understanding of full-funnel marketing and attribution.
• Ability to translate data into commercial insights.
• Experience collaborating across Marketing, Product,Engineering and Data teams.

Aufgaben

• Own marketing tracking, GA4, GTM, data layers and privacy-compliant data collection.
• Lead CRO measurement and experimentation.
• Build full-funnel marketing analytics across GA4, media, CRM, web/app and sales.
• Deliver actionable insights via ad-hoc analyses and reports.
• Collaborate with Data, Marketing, Digital, Product, Engineering and Sales teams.
• Shape future measurement strategy including media mix modelling and multi-touch attribution.

Kenntnisse

GA4

GTM

Data Layers

Attribution

A/B Testing

Stakeholder Mgmt

Jobbeschreibung

# Marketing Tracking & Measurement ManagerMable Australia Published on 10/7/2026Full-timehybrid### Job descriptionThis is a newly created position within the Growth team, reporting to the Head of Digital Experience, and collaborating closely with senior leaders across Brand, Performance Marketing, Web, CRM, and Sales.We are looking for an expert to elevate and innovate our Marketing Analytics capability, with a primary focus on driving Client Acquisition and Retention. Working hand-in-hand with our Digital Experience Team, you will have a unique opportunity to shape our in-house tracking, CRO, and analytics frameworks, backed by a generous media budget and a tier-1 tech stack.While this role sits within the Growth department rather than the centralised Data team, you aren't doing this alone, you will be fully supported by a world-class, 25-strong Data Analytics function providing data architecture, engineering, AI, and pipeline support.Key Responsibilites- Own marketing tracking & measurement, including GA4, GTM, data layers, advanced event tracking and privacy-compliant data collection.- Lead CRO measurement & experimentation, identifying opportunities, ensuring robust test tracking, and analysing results to drive conversion and customer experience.- Build full-funnel marketing analytics, connecting data across GA4, media channels, CRM, web/app and sales platforms to understand acquisition and retention.- Deliver actionable insights, using ad-hoc analysis and performance reporting to identify trends, opportunities and areas for optimisation.- Partner cross-functionally with Data, Marketing, Digital, Product, Engineering and Sales teams to deliver high-quality analytics and measurement initiatives.- Shape the future measurement strategy, progressing towards a modern framework spanning media mix modelling, multi-touch attribution and experimentation/incrementality.What we're looking for- 3–5 years' experience in Marketing or Digital Analytics, with strong hands-on expertise in GA4 and GTM.- Strong understanding of full-funnel marketing, customer journeys, attribution and performance measurement across acquisition and retention.- Technical and analytical capability, with a passion for MarTech, tracking, experimentation and evolving privacy technologies.- Exceptional stakeholder management skills, with the ability to translate complex data and technical concepts into clear commercial insights.- Strong cross-functional collaboration, with experience working across Marketing, Product, Engineering and Data teams in complex environments.- Proactive and commercially minded, comfortable owning new initiatives, navigating ambiguity and using data to improve customer experience and business growth.### DetailsDeadline11/6/2026LocationAustralia