Growth Architect: eCommerce & Digital Expansion Leader

Agrifutures; Sydney; On-site; AUD 180,000 - 260,000; Full time

Benefits offered by this job

50% staff discount on FUNDAY products

Quarterly lolly vouchers

Additional annual FUN-DAYS leave

Birthday half-day leave

Job summary

FUNDAY is seeking a commercially minded, hands‑on Head of eCommerce & Digital Growth to lead the next phase of growth. You’ll own the digital growth strategy across eCommerce, marketplaces, CRM, paid media, and retail media, guiding a high-growth consumer brand as it expands into the US and international markets.

You’ll combine analytics, commercial thinking and entrepreneurial drive to identify opportunities and convert them into scalable revenue streams, shaping the future of a fast-growing

Qualifications

• 10+ years' experience across eCommerce, growth, performance marketing or related commercial roles.
• Proven track record of growing consumer brands.
• Strong understanding of unit economics, CAC, LTV, ROAS and conversion optimisation.
• Experience leading teams and agency partners.
• A data-led mindset with strong commercial judgement.
• Exposure to international markets, with US experience highly regarded.

Responsibilities

• End-to-end eCommerce strategy and performance.
• Customer acquisition across Meta, Google, influencers, affiliates and emerging channels.
• CRM, retention, loyalty and lifecycle marketing.
• Marketplace growth and trading performance.
• Website optimisation, CRO and customer experience.
• Growth reporting, dashboards and commercial insights.
• Retail media strategy and investment.
• Growth experimentation across offers, audiences, partnerships and creative execution.

Job description

FUNDAY is seeking a commercially minded, hands‑on Head of eCommerce & Digital Growth to lead the next phase of growth. You’ll own the digital growth strategy across eCommerce, marketplaces, CRM, paid media, and retail media, guiding a high-growth consumer brand as it expands into the US and international markets.

You’ll combine analytics, commercial thinking and entrepreneurial drive to identify opportunities and convert them into scalable revenue streams, shaping the future of a fast-growing