Head of Ecommerce Growth & P&L Leader

Spin Personnel; Sydney; On-site; AUD 180,000 - 240,000; Full time

Job summary

Spin Personnel invites applications for a Head of eCommerce to lead the growth of a direct-to-consumer business with a global reach. The role owns the eCommerce P&L, driving sustainable revenue, profitability and customer lifetime value in a hands-on leadership capacity.

Collaborating with Marketing, CRM, Finance, Product and Technology, you will optimise customer acquisition, conversion, retention and profitability across markets, directing a robust CRO roadmap and data-driven trading culture.

Qualifications

• Significant experience leading eCommerce within a retail or consumer brand.
• Strong commercial acumen with ownership of online sales and profitability.
• Deep expertise across paid media, customer acquisition, attribution and digital marketing.
• Experience improving conversion rates, customer retention and lifetime value.
• A strong understanding of customer behaviour, digital analytics and trading performance.
• Experience leading regular trading cadences and using data to drive commercial outcomes.

Responsibilities

• Own the eCommerce P&L and deliver revenue, profit and customer growth targets.
• Develop traffic, conversion, AOV, retention and revenue forecasts across markets.
• Lead weekly and monthly trading reviews, identifying commercial opportunities.
• Drive customer acquisition and retention strategies to maximise lifetime value.
• Partner with performance marketing teams and agencies to improve media efficiency, ROAS, CAC and overall commercial returns.
• Build and execute a robust CRO roadmap, including merchandising, pricing, promotional and customer journey optimisation.
• Develop forecasting models and commercial scenarios to support strategic planning and investment decisions.
• Foster a high-performance, data-driven trading culture.

Skills

eCommerce leadership

Digital marketing

Trading analytics

Data-driven decisions

Job description

Spin Personnel invites applications for a Head of eCommerce to lead the growth of a direct-to-consumer business with a global reach. The role owns the eCommerce P&L, driving sustainable revenue, profitability and customer lifetime value in a hands-on leadership capacity.

Collaborating with Marketing, CRM, Finance, Product and Technology, you will optimise customer acquisition, conversion, retention and profitability across markets, directing a robust CRO roadmap and data-driven trading culture.