Equipment Sales Representative | Forklifts & Material Handling| Silverwater NSW

DJJ EQUIPMENT PTY LTD; Sydney; On-site; AUD 60,000 - 100,000; Full time

Benefits offered by this job

Performance incentives

Career growth

Training & mentorship

Room to perform

Job summary

DJJ Equipment is a growing Australian supplier of material‑handling and construction equipment with NSW branches, serving customers nationwide. We are seeking a driven Sales Representative to convert inbound opportunities and actively create new ones, combining market visits with inbound inquiries to grow your customer base.

You will build relationships, travel locally and drive results through personalised equipment solutions while hitting sales targets and KPIs.

Qualifications

• Experience in sales, business development, cold calling or field sales.
• Confidence approaching new businesses and speaking with decision-makers.
• Strong communication, negotiation and relationship-building abilities.
• Results-driven mindset with targets and KPIs.
• Ability to work independently and own your pipeline.
• Valid driver’s licence and willingness to travel locally.

Responsibilities

• Convert inbound enquiries into sales opportunities.
• Build your own pipeline through cold calling, prospecting and local visits.
• Meet customers face-to-face and develop new accounts.
• Understand customer requirements and recommend suitable equipment solutions.
• Follow up and move opportunities through the sales pipeline.
• Build long-term relationships with new and existing customers.
• Work towards individual sales targets and KPIs.
• Keep CRM updated with interactions and follow-ups.

Skills

Excellent communication

Cold calling

Negotiation skills

Relationship building

Self-motivated

Travel locally

Job description

$100K+ OTE | Uncapped Commission | Build Your Sales Career

We’re looking for someone who knows how to create opportunities — not just wait for them.

If you’re confident picking up the phone, walking into a business and turning conversations into opportunities, we want to hear from you.

• $100K+ OTE – 60K base salary + uncapped commission

• Warm leads + room to hunt – Work with inbound enquiries while building your own pipeline

• Strong earning potential – Your results directly influence what you can earn

• Career progression – Opportunities for strong performers to move into senior sales and leadership roles

• Full training & support – Product training and ongoing mentorship from the team

About DJJ Equipment

DJJ Equipment is a growing Australian equipment supplier with branches across New South Wales, Queensland and Western Australia, serving customers nationwide.

We supply material‑handling and construction equipment to businesses across a wide range of industries.

As we continue to grow in NSW, we’re looking for a driven Sales Representative who can convert existing opportunities while actively creating new ones.

You’ll work with inbound enquiries, but this is not a desk‑only sales role. You’ll also be expected to get out into the market, speak with local businesses, build relationships and develop your own customer base.

What You’ll Be Doing

• Convert inbound enquiries into sales opportunities

• Build your own pipeline through cold calling, prospecting and local business visits

• Meet customers face‑to‑face and develop new accounts

• Understand customer requirements and recommend suitable equipment solutions

• Follow up consistently and move opportunities through the sales pipeline

• Build long‑term relationships with new and existing customers

• Work towards individual sales targets and KPIs

• Keep customer interactions, opportunities and follow‑ups organised in the CRM

Who We’re Looking For

You’ll suit this role if you’re proactive, confident with people and motivated by achieving results.

Ideally, you’ll have:

• Previous experience in sales, business development, cold calling or field sales

• Confidence approaching new businesses and speaking with decision‑makers

• Strong communication, negotiation and relationship‑building skills

• A results‑driven mindset and motivation to achieve and exceed targets

• The ability to work independently and take ownership of your pipeline

• A valid driver’s licence and willingness to travel locally for customer visits

Experience in heavy equipment, automotive, construction, industrial products or a related industry is highly regarded, but not essential.

What We Offer

• Performance incentives – Quarterly bonuses and international travel incentives

• Career growth – Opportunities to progress as the NSW business grows

• Training & mentorship – Full product training and ongoing sales support

• Room to perform – Build your own customer base and be rewarded for the results you create

Ready to Sell?

If you’re looking for a role where your effort, initiative and results are recognised, we’d like to hear from you.

Send us your resume and tell us briefly about your sales experience and the results you’ve achieved.

Email: **@djjequipment.com.au
Phone: [phone] ***