EdTech Marketing Manager - Growth & Campaigns (Remote)

Jobgether; Australia; Hybride; AUD 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Flexible working arrangements

Remote/hybrid/office options

Professional development support

LinkedIn Learning access

Employee assistance program

IT equipment for remote work

EdTech-focused environment

Collaborative, inclusive culture

Résumé du poste

Jobgether is seeking a Marketing Manager based in Australia to drive growth and performance for online higher education programs. You will own end-to-end marketing strategies across product and performance marketing, collaborating with university partners and internal teams to attract prospective students and increase enrolments.

You will leverage data analytics and market insights to optimize the student journey from awareness to enrolment, balancing strategic thinking with hands-on campaign

Qualifications

• At least 5 years of professional marketing experience.
• Strong expertise in product marketing, performance marketing, or full-funnel campaign management.
• Proven track record of growth and measurable outcomes across complex enrolment journeys.
• Experience using marketing analytics platforms (Google Analytics, CRM systems, dashboards).
• Strong understanding of integrated marketing strategies and lead generation.
• Excellent stakeholder management and cross-functional collaboration.
• Strong project management, prioritisation, and timely delivery.
• Excellent written and verbal communication and presentation skills.
• Analytical and commercially minded with data-driven decision making.
• Ability to combine strategic thinking with hands-on execution.

Responsabilités

• Own and execute marketing strategies for online degree programs to meet lead, application, and enrolment targets.
• Understand each program’s audience, market trends, and competition to guide strategies.
• Plan and optimize integrated campaigns across paid, owned, and earned channels.
• Collaborate with media, content, design, SEO, events, and communications teams.
• Monitor funnel performance and use insights to improve conversions and outcomes.
• Work with admissions and university partners to enhance the student journey.
• Manage budgets, forecasts, and performance reporting.
• Implement testing and optimization to improve campaign effectiveness.
• Translate performance insights into actionable recommendations for growth.
• Build relationships with university partners and internal stakeholders.

Connaissances

Marketing strategy

Campaign management

Data analytics

Lead generation

Stakeholder management

Project management

Communication

Presentation skills

Formation

Bachelor’s degree in Marketing

Business/Communications degree

Outils

Google Analytics

CRM systems

Reporting dashboards

Description du poste

Jobgether is seeking a Marketing Manager based in Australia to drive growth and performance for online higher education programs. You will own end-to-end marketing strategies across product and performance marketing, collaborating with university partners and internal teams to attract prospective students and increase enrolments.

You will leverage data analytics and market insights to optimize the student journey from awareness to enrolment, balancing strategic thinking with hands-on campaign