Ecommerce Manager

Hello Search; Gold Coast City; On-site; AUD 110,000 - 150,000; Full time

Job summary

Hello Search on the Gold Coast is seeking an experienced Ecommerce Manager to own the ecommerce function end-to-end, driving growth across paid media, CRM, CRO and trading. You’ll work directly with the founders, shaping strategy and delivering results with autonomy.

This hands-on role covers ecommerce strategy, Shopify optimisation, paid media, CRM, lifecycle marketing and international expansion as the business scales.

Qualifications

• 5+ years across e-commerce, digital growth or performance marketing.
• Strong experience within a DTC consumer brand.
• Excellent Shopify knowledge.
• Hands-on experience running Meta and Google Ads.
• Strong understanding of CRO, acquisition and retention.
• Klaviyo and lifecycle marketing experience.
• A commercial mindset and confidence working with performance data.
• The ability to operate autonomously and work directly with founders.

Responsibilities

• Own overall ecommerce strategy and trading performance.
• Manage Shopify store, merchandising and conversion optimisation.
• Lead hands-on paid media across Meta and Google.
• Drive acquisition, retention and customer journey improvements.
• Oversee CRM and lifecycle marketing using Klaviyo.
• Forecasting, reporting and commercial performance.
• Identify opportunities to improve conversion and growth.
• Support growth across international markets.

Tools

Shopify

Meta Ads

Google Ads

Klaviyo

CRO

Job description

Ecommerce Manager

Gold Coast | Onsite

Want to take real ownership of ecommerce growth rather than just one piece of it?

I’m partnering with a growing Australian consumer brand looking for an experienced Ecommerce Manager to take ownership of its ecommerce function and help drive its next stage of growth.

Working directly with the founders, you’ll have genuine ownership across ecommerce and the autonomy to identify what needs improving, shape the strategy and make it happen.

This is a broad, hands-on role spanning ecommerce, paid acquisition, CRO, retention and trading, with the opportunity to build out a team around you as the business continues to scale.

What you’ll own

• Overall e-commerce strategy and trading performance
• Shopify, merchandising and conversion optimisation
• Hands-on paid media across Meta and Google
• Acquisition, retention and the customer journey
• CRM, lifecycle marketing and Klaviyo
• Forecasting, reporting and commercial performance
• Creative performance and opportunities to improve conversion
• Continued growth across international markets

You’ll be looking at the full funnel, understanding what’s working, what isn’t and where the biggest opportunities are, then turning those insights into action.

What we’re looking for:

• 5+ years across e-commerce, digital growth or performance marketing
• Strong experience within a DTC consumer brand
• Excellent Shopify knowledge
• Hands-on experience running Meta and Google Ads
• Strong understanding of CRO, acquisition and retention
• Klaviyo and lifecycle marketing experience
• A commercial mindset and confidence working with performance data
• The ability to operate autonomously and work directly with founders

Experience within fashion, apparel, lifestyle, beauty or another brand-led consumer business would be particularly relevant, while experience growing DTC brands across international markets would be highly regarded.

The culture is relaxed, entrepreneurial and focused on outcomes. They’re looking for someone who can take ownership, make good decisions and get things done, without unnecessary layers or process.