E-commerce Coach

SHE-com; Queensland; Remote; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Remote role

Flexible hours

Collaborative coaching team

Job summary

A coaching organization for women in e-commerce is seeking a full-time or part-time coach to provide support and mentorship to female-led brands. Candidates should have a minimum of 5 years of e-commerce experience and demonstrate coaching abilities. This role offers flexible working arrangements and the chance to make a real impact.

Qualifications

• Minimum 5 years working inside successful product-based e-commerce businesses.
• Strong knowledge of paid and organic digital marketing, email strategy, and operations.
• Confident mentor with ability to teach, guide, and empower female founders.
• Bonus points for curiosity about AI tools that improve automation, cost, and profit.
• Coaching ability with the capacity to mentor female founders.
• Comfort with appearing on camera across social and client-facing content.
• Strong emotional intelligence and commitment to client success.

Responsibilities

• Run game-plan calls to unlock quick wins and solve growth roadblocks.
• Lead live coaching sessions on topics like digital marketing and operations.
• Provide daily support and guidance inside Facebook groups.
• Content Development: Create templates and resources for client hub.
• On-Camera Content: Regularly appear on SHE-com’s channels to share tips.
• Full Funnel Problem Solving: Guide across paid/organic marketing, email, AI tools, and backend systems.
• Goal Accountability: Help members stay on track and celebrate progress.
• Internal Collaboration: Work with the coaching team to refine the program experience.

Skills

E-commerce experience

Digital marketing knowledge

Coaching ability

On-camera confidence

Emotional intelligence

Retention & automation

Operations

Coaching

On-camera presentation

Emotional intelligence

Education

Tools

Klaviyo

Job description

Full-Time or Part-Time Coaching Role – E-commerce Coach & Mentor

Join the SHE-com coaching team and support women-led brands to grow, scale, and thrive through strategic marketing, systems, and consistent accountability.

About SHE-com:

SHE-com is your trusted community for women in e-commerce. We’re relatable, real, no fluff, and full of compassion for this journey we’re all on. We’re a group of driven and passionate boss women who believe in the power of collaboration and the impact it can have on our businesses.

Who You Are:

You are an experienced e-commerce professional with at least 5 years working inside successful product-based brands. You’ve either founded your own or played a critical role in scaling brands from the inside. You’ve seen what works, what breaks, and what it really takes to build something sustainable and profitable.

You’re confident across both paid and organic digital marketing, with a strong understanding of how to build visibility and drive revenue through multiple channels. You’re familiar with website optimisation, user experience, and the basics of conversion strategy. You’ve likely worked with email marketing platforms like Klaviyo and understand the power of retention and automation. You’re operationally minded and know how systems and backend flows influence growth.

Bonus points if you’re excited by AI and emerging tech and how it can streamline, scale, and support e-commerce business profitability.

But your true strength? Coaching. You have the ability to connect, uplift, and lead women through the messy middle of building a brand. You’re present, supportive, clear, and encouraging. You’re passionate about making women feel seen and capable. And you love being on camera—delivering training, sharing insights, and guiding with clarity and confidence.

The Opportunity:

This is more than a coaching role. This is a leadership position inside the day‑to‑day of hundreds of female‑led brands. You’ll be in our programs five days a week, supporting members through live coaching, 1:1 strategy calls, Facebook group engagement, and client resources. You’ll also appear across SHE‑com’s social platforms as one of our trusted coaching faces.

What You’ll Do:

• 1:1 Strategy Coaching: Run game‑plan calls to unlock quick wins, solve growth roadblocks, and help members take focused action.
• Group Coaching Calls: Lead live sessions on a range of topics including digital marketing, systems, operations, mindset, and growth.
• Daily Community Support: Be a visible, supportive presence inside our Facebook groups with answers, ideas, and guidance.
• Content Development: Create training modules, templates, and resources for our client hub based on real‑world challenges and needs.
• On‑Camera Content: Regularly appear on SHE‑com’s social channels sharing tips, insights, and program visibility.
• Full Funnel Problem Solving: Guide members across all areas of brand growth—paid and organic marketing, email, CRO, AI tools, and backend systems.
• Goal Accountability: Help members stay on track, keep momentum, and celebrate progress.
• Internal Collaboration: Work with the coaching team to refine the program experience and share insights across the business.

Why This Role is Different:

• Real Impact: You’re helping real women grow profitable businesses with practical strategy and support.
• Big Picture & Day‑to‑Day: You’ll support across strategy, mindset, and execution—whatever the member needs most.
• Visibility: You’ll be a public‑facing coach, recognised and valued across our growing SHE‑com community.
• Flexibility: This is a remote role, structured for either full‑time or part‑time.
• Future Focused: You’ll contribute to a company constantly evolving with the e‑commerce landscape.
• Collaborative Culture: Join a powerhouse team of coaches and experts who share wins, tools, and real talk.
• Purpose‑Led: Your work will change lives, not just bottom lines.

What We’re Looking For:

• Brand Experience: Minimum 5 years working inside successful product‑based e‑commerce businesses.
• Broad Skill Set: Strong knowledge of paid and organic digital marketing, email strategy, customer journeys, and operations.
• Conversion Awareness: Understanding of website optimisation and what makes a customer click “buy.”
• AI Curiosity: Bonus points if you’re exploring AI tools that improve automation, reduce cost, and increase profit.
• Coaching Ability: You’re a confident mentor who knows how to teach, guide, and empower female founders.
• On‑Camera Confidence: You’re excited to show up across social and client‑facing video content.
• Emotional Intelligence: You support from a place of empathy, honesty, and commitment to your clients’ success.
• Availability: Must be available across five business days per week. Full‑time or part‑time role depending on capacity.

Success Looks Like:

• Your members are making confident decisions and seeing measurable growth inside their brands.
• You’ve created go‑to content and resources that are loved and regularly referenced.
• You’re recognised inside our community as a supportive, strategic, and inspiring coach.
• You’ve helped shape better systems and outcomes across the broader SHE‑com programs.
• You bring energy, innovation, and heart to the coaching team every single day.

Application:

If you’re ready to turn your deep e‑commerce expertise into meaningful coaching that empowers women to grow, we want to hear from you.

Email your resume and a short cover letter along with a 2 minute video (loom link works great) telling us:

• Your proudest e‑commerce success and your role in it.
• Why coaching and mentoring women lights you up.
• One area of business you think most brand owners need to improve now.

Send to: [e-mail]

SHE‑com is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all.