Digital Growth Leader: eCommerce & Marketing

Advanced Cosmeceuticals; Sydney; Hybrid; AUD 110,000 - 140,000; Full time

Benefits offered by this job

Hybrid work model

Professional development opportunities

Job summary

Advanced Cosmeceuticals seeks a Digital Marketing & eCommerce Manager to own and scale the Beautify Skincare marketplace and brand websites. You will set the digital growth strategy, optimise CRO, manage CRM programs, and lead paid media across channels.

This standalone role offers significant autonomy while aligning with Sales, Marketing and Operations to drive measurable commercial outcomes. You will collaborate with brand managers on launches and campaigns, manage Shopify ops and a B2B

Qualifications

• Minimum 5+ years' experience in a Digital Marketing, eCommerce or Digital Growth leadership role.
• Proven experience growing and optimising Shopify or similar eCommerce platforms.
• Strong expertise across paid media, SEO, performance marketing and customer acquisition.
• Demonstrated experience improving conversion rates, online revenue, customer retention and profitability.
• Experience managing CRM platforms, lifecycle marketing and customer loyalty programs.

Responsibilities

• Lead the commercial growth and optimisation of the Beautify Skincare marketplace, driving traffic, conversion, average order value and repeat purchase.
• Oversee the performance, optimisation and customer experience across all ACSG brand websites.
• Develop and execute SEO strategies to improve organic visibility, rankings and website performance.
• Own the digital marketing investment strategy across paid search, paid social, affiliate and performance marketing channels.
• Lead the execution of the digital promotional calendar, including online exclusives, campaign activations and key promotional events.
• Grow and optimise CRM, customer acquisition, segmentation, lifecycle marketing and loyalty programs.
• Manage Shopify operations, merchandising, product availability and catalogue accuracy.
• Oversee the B2B ordering portal, ensuring product, pricing and promotional accuracy while delivering an exceptional customer experience.
• Monitor digital performance and own key KPIs including traffic, conversion rate, AOV, CAC, ROAS, repeat purchase rate and customer lifetime value.
• Execute both strategic and day-to-day operational digital marketing and eCommerce activities to ensure initiatives are delivered effectively and on time.
• Identify new opportunities for growth through digital innovation, customer insights and emerging technologies.
• Partner with Sales, Marketing, Customer Service and Operations teams to drive digital success and commercial growth.
• Collaborate with brand managers to support product launches, promotional campaigns and customer engagement initiatives.
• Manage external agency and technology partners to deliver best-in-class digital outcomes.
• Influence and engage stakeholders across the business through data, insights and commercially focused recommendations.

Skills

Digital marketing leadership

Shopify optimization

SEO & PPC

Data-driven decisions

Stakeholder management

Education

Bachelor's in Marketing/Commerce or related

Tools

Shopify

Klaviyo

Looker Studio

Job description

Advanced Cosmeceuticals seeks a Digital Marketing & eCommerce Manager to own and scale the Beautify Skincare marketplace and brand websites. You will set the digital growth strategy, optimise CRO, manage CRM programs, and lead paid media across channels.

This standalone role offers significant autonomy while aligning with Sales, Marketing and Operations to drive measurable commercial outcomes. You will collaborate with brand managers on launches and campaigns, manage Shopify ops and a B2B