Customer Experience & Relations Specialist

Salt & Shein; Sydney; On-site; AUD 95,000 - 125,000; Full time

Job summary

Hill's Pet Nutrition – A Colgate-Palmolive Company, AU/NZ CRM specialist role in Sydney (Hill's ANZ) focuses on executing CRM strategies to grow the 1st party customer base and enhance engagement.

You will lead CRM initiatives, drive website updates and personalisation, and optimise digital shelf performance, leveraging analytics and cross‑functional collaboration in a refreshed Sydney CBD office.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, or a related field.
• Proven experience in CRM strategy execution and digital engagement.
• Background in website updates, personalisation, and CRO.
• Familiarity with content syndication and digital shelf metrics.
• Analytical mindset with ability to derive actionable insights.
• CRM experience, build, deployment and reporting preferred.

Responsibilities

• Take ownership of executing Hill's AU and NZ CRM strategy, growing the 1st party customer base.
• Drive innovative approaches to enhance customer engagement, satisfaction, and loyalty through CRM initiatives.
• Update websites and personalise experiences to optimise user journeys.
• Contribute to onsite personalisation and Conversion Rate Optimisation (CRO) efforts.
• Collaborate on content syndication and monitor digital shelf metrics for brand visibility.
• Report on digital shelf metrics and derive insights for optimisation.

Skills

CRM strategy execution

digital engagement

website updates

personalisation

CRO

content syndication

digital shelf metrics

analytical mindset

team collaboration

Education

Bachelor's degree in Marketing/Digital Marketing

Tools

Adobe Target

SFMC (Salesforce Marketing Cloud)

Job description

Hill's Pet Nutrition – A Colgate-Palmolive Company, AU/NZ CRM specialist role in Sydney (Hill's ANZ) focuses on executing CRM strategies to grow the 1st party customer base and enhance engagement.

You will lead CRM initiatives, drive website updates and personalisation, and optimise digital shelf performance, leveraging analytics and cross‑functional collaboration in a refreshed Sydney CBD office.