B2B SaaS Growth Marketing Manager

Fortiro; Sydney; Hybrid; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Remote and in-person options

Job summary

Fortiro in Sydney is seeking an experienced Digital Marketing Manager to lead planning, execution, optimisation and reporting of our digital marketing strategy across search, paid media, email, social, content and the website. This hands-on role blends strategy with execution as Fortiro targets North America, owning the digital budget and driving pipeline.

You will work with Sales, Product, Creative and agencies to grow brand awareness, generate qualified leads and improve conversion across

Qualifications

• Proven experience in B2B digital marketing with end-to-end campaign ownership.
• Experience across SEO, SEM, paid media, email marketing and marketing automation.
• Strong analytical skills to interpret data and outline next steps.
• Hands-on with HubSpot including automation, segmentation and reporting.
• Experience managing budgets and external partners (agencies/freelancers).
• Excellent communication to brief creative teams and collaborate with Sales and Product.

Responsibilities

• Lead Fortiro’s digital campaigns across SEO, SEM, paid social, display and content.
• Build nurture programs to move prospects from interest to readiness.
• Improve website/landing page performance with clearer journeys and testing.
• Support North America expansion with adapted campaigns for new audiences.
• Strengthen organic visibility and AI-generated search results.
• Manage digital spend and agency partners with data-driven decisions.
• Analyze campaign, website and funnel performance and implement improvements.
• Use HubSpot and related tools for segmentation, automation, tracking and data quality.

Skills

B2B digital marketing

Campaign management

Analytics

Stakeholder collaboration

HubSpot

Budget management

Tools

HubSpot

Job description

Fortiro in Sydney is seeking an experienced Digital Marketing Manager to lead planning, execution, optimisation and reporting of our digital marketing strategy across search, paid media, email, social, content and the website. This hands-on role blends strategy with execution as Fortiro targets North America, owning the digital budget and driving pipeline.

You will work with Sales, Product, Creative and agencies to grow brand awareness, generate qualified leads and improve conversion across