Enterprise Customer Growth & ABM Manager

Fortiro; Sydney; Hybrid; AUD 120,000 - 180,000; Full time

Job summary

Fortiro is seeking a Customer Marketing Manager in Australia to own and build the customer marketing strategy for our enterprise clients. You will deepen engagement, uncover expansion opportunities, and turn strong customer relationships into advocacy.

Working with Sales, Customer Success, Product and agencies, you’ll develop ABM programs, map buying groups, tailor messaging, and deliver targeted campaigns across email, content, webinars, events and sales enablement.

Qualifications

• Experience in B2B customer marketing, ABM, lifecycle marketing or enterprise marketing.
• Ability to map stakeholders and buyer groups in complex enterprises.
• Proven track record building targeted campaigns that drive engagement and expansion.

Responsibilities

• Partner with Sales and Customer Success to identify priority accounts and expansion opportunities.
• Build and execute customer ABM programs engaging new teams and decision-makers beyond champions.
• Create targeted campaigns across email, content, webinars, events, and sales enablement.
• Develop customer stories, case studies and advocacy programs to support commercial conversations.
• Collaborate with Product and Marketing to support product education and feature adoption.
• Establish operating rhythm across teams to align activities with account priorities.
• Measure engagement, advocacy, pipeline influence and expansion impact to improve programs.
• Scale repeatable customer marketing foundations across products and markets.

Skills

B2B marketing

ABM

Lifecycle marketing

Enterprise marketing

Campaign management

Data-driven marketing

Tools

HubSpot

Job description

Fortiro is seeking a Customer Marketing Manager in Australia to own and build the customer marketing strategy for our enterprise clients. You will deepen engagement, uncover expansion opportunities, and turn strong customer relationships into advocacy.

Working with Sales, Customer Success, Product and agencies, you’ll develop ABM programs, map buying groups, tailor messaging, and deliver targeted campaigns across email, content, webinars, events and sales enablement.