Assistant Store Manager - Lead Retail Growth

City Beach; Brisbane; On-site; AUD 55,000 - 75,000; Full time

Benefits offered by this job

Staff discount 40%

Employee Assistance Program

Pilates class discounts

Westpac consultations

Medibank discount

Discounts at Strike Bowling

Beach party gifts

Career progression

Sales incentives

Gift cards milestones

4-day week day off

Sales bonuses

Job summary

City Beach is seeking an experienced Assistant Store Manager for the DFO Outlet store in Brisbane. You will inspire and coach a high-performing team, champion a customer-first culture, and ensure operational excellence to support the retail network's continued success.

You will lead sales, people development, compliance, and visual standards, while managing wages and promotions. This role requires a hands-on leader who can drive performance and career growth in a fast-paced environment.

Qualifications

• 1+ years’ experience in a customer service-focused management role.
• Background in fast-paced retail, FMCG, or hospitality.
• Proven track record in driving sales and achieving operational targets.
• Strong leadership, communication, and team-building skills.
• Hands-on, energetic approach to coaching and store operations.

Responsibilities

• Create a customer-centric, development-focused culture that delivers outstanding team and customer experiences.
• Lead the store team to meet KPIs and operational goals across Sales, People, Compliance, Visual Merchandising, Wages, and Safety.
• Oversee daily operations, including team leadership, stock control, loss prevention, store presentation, and promotional execution.
• Manage wages to support profitability, efficiency, and customer service standards.
• Analyse store performance and customer feedback to identify opportunities and implement improvement strategies.
• Coach, train, and develop team members to build capability, drive performance, and support career growth.
• Recruit, develop, and retain talent to maintain an engaged, high-performing team.
• Ensure a safe, compliant, and positive workplace, meeting all WHS and company policy requirements.
• Lead retail initiatives, ensuring the team understands and delivers organisational objectives.
• Promote continuous learning and development to empower future leaders.

Skills

Leadership

People management

Customer service

Communication

Sales drive

Job description

City Beach is seeking an experienced Assistant Store Manager for the DFO Outlet store in Brisbane. You will inspire and coach a high-performing team, champion a customer-first culture, and ensure operational excellence to support the retail network's continued success.

You will lead sales, people development, compliance, and visual standards, while managing wages and promotions. This role requires a hands-on leader who can drive performance and career growth in a fast-paced environment.