Remote GTM Tracking Architect | Analytics & Conversions

Evox; Neuquén; Remote; ARS 76,867,000 - 122,988,000; Full time

Benefits offered by this job

Remote role

Competitive compensation

Pivotal role on scaling Data & A

Job summary

Evox is seeking a Tracking Specialist to own the GTM tagging architecture for education-focused campaigns, working remotely for a growing marketing agency.

You will implement GTM, connect conversions across Meta, Google Ads, TikTok, LinkedIn, and GA4, ensure data accuracy, and uphold privacy compliance. This role offers ownership and impact on reporting trust with a collaborative, growth-minded team.

Qualifications

• 3+ years of hands-on tracking or web analytics experience in a marketing or agency environment.
• Intermediate experience with GTM containers, trigger and variable creation, data layer implementation, and server-side tagging
• Hands-on GA4 experience, including event configuration, key events, and DebugView
• Comfort with HTML, CSS selectors, and basic JavaScript for tag troubleshooting and custom script implementation, and skilled use of GTM Preview mode and browser developer tools (inspect element, network tab)
• Understanding of data privacy requirements (GDPR, CCPA) and consent management platforms, and of how tracking decisions affect Paid Media performance KPIs
• An analytical, solution-driven mindset with a growth orientation, and strong communication skills that turn technical tracking concepts into clear narratives for non-technical audiences — education marketing experience (traditional or online) is especially valued

Responsibilities

• Own tag management & deployment — deploy, configure, and maintain pixels, tags, and scripts in Google Tag Manager; build and maintain data layers; manage GTM container structure; implement server-side tagging where useful
• Own conversion tracking & platform integration — connect website activity to paid ad platforms using browser pixels and Conversion APIs; configure standard and custom events; maintain GA4 events from click to CRM entry
• Own QA, debugging & data integrity — audit and debug broken tags, dropped events, and data discrepancies; run routine tag health audits; verify events in GA4 DebugView before live
• Own data privacy compliance — manage cookie banners and consent mode across client sites; ensure GDPR/CCPA alignment; monitor changes affecting tracking durability
• Support documentation & cross-team enablement — maintain tagging plans, naming conventions, and QA checklists; translate requirements into tracking solutions; document setups for internal use

Skills

GTM expertise

GA4 event configuration

Data privacy & GDPR/CCPA

Cross-functional communication

JavaScript basics

Tools

Google Tag Manager

GA4 DebugView

Pixel/CAPI configuration

Job description

Evox is seeking a Tracking Specialist to own the GTM tagging architecture for education-focused campaigns, working remotely for a growing marketing agency.

You will implement GTM, connect conversions across Meta, Google Ads, TikTok, LinkedIn, and GA4, ensure data accuracy, and uphold privacy compliance. This role offers ownership and impact on reporting trust with a collaborative, growth-minded team.