Remote GTM Tracking Architect

Evox; Santa Fe Capital; Remote; ARS 92,724,000 - 139,086,000; Full time

Benefits offered by this job

Remote work

Competitive compensation

High-visibility role

Impactful data tracking

Async-friendly team

Job summary

Evox is seeking a Tracking Specialist (GTM) to join its Data & Analytics team in a remote capacity for education-focused campaigns. You will own the web analytics and pixel deployment, ensuring accurate data from first click to CRM entry.

The role emphasizes GTM tagging, conversion tracking across Meta, Google Ads, TikTok, LinkedIn, and Snapchat, GA4, data privacy, and cross-team documentation. Ideal candidates have 3+ years in tracking within marketing or agency settings and strong

Qualifications

• 3+ years of hands-on tracking or web analytics experience in a marketing or agency environment.
• Intermediate GTM containers, trigger and variable creation, data layer implementation, and server-side tagging.
• Practical experience planning, deploying, and troubleshooting conversion tracking across major ad platforms, with working knowledge of pixel and Conversion API (CAPI) configuration for Meta, Google Ads, TikTok, and LinkedIn.
• Hands-on GA4 experience, including event configuration, key events, and DebugView.
• Comfort with HTML, CSS selectors, and basic JavaScript for tag troubleshooting and custom script implementation, and skilled use of GTM Preview mode and browser developer tools (inspect element, network tab).
• Understanding of data privacy requirements (GDPR, CCPA) and consent management platforms, and of how tracking decisions affect Paid Media performance KPIs.
• An analytical, solution-driven mindset with a growth orientation, and strong communication skills that turn technical tracking concepts into clear narratives for non-technical audiences — education marketing experience (traditional or online) is especially valued.

Responsibilities

• Own tag management & deployment in GTM across multi-client environments.
• Own conversion tracking & platform integration across Meta, Google Ads, TikTok, LinkedIn, Snapchat; configure events and GA4 tracking from click to CRM entry.
• Own QA, debugging & data integrity across client websites; run tag health audits and verify events in GA4 DebugView.
• Own data privacy compliance—manage cookie consent banners and consent mode across sites; ensure GDPR/CCPA alignment.
• Support documentation & cross-team enablement; maintain tagging plans and QA checklists; translate requirements into tracking solutions.

Skills

GTM expertise

Data layer implementation

GA4 configuration

Tag debugging

HTML/CSS/JS basics

Privacy compliance

Communication skills

Education marketing

Tools

Google Tag Manager

GA4

Server-side tagging

CAPI

GA4 DebugView

Job description

Evox is seeking a Tracking Specialist (GTM) to join its Data & Analytics team in a remote capacity for education-focused campaigns. You will own the web analytics and pixel deployment, ensuring accurate data from first click to CRM entry.

The role emphasizes GTM tagging, conversion tracking across Meta, Google Ads, TikTok, LinkedIn, and Snapchat, GA4, data privacy, and cross-team documentation. Ideal candidates have 3+ years in tracking within marketing or agency settings and strong