Remote Growth Strategist: Google Ads & DTC Scale

Tangible

Ciudad de Mendoza

Remote

ARS 154,540,000 - 278,173,000

Full time

3 days ago
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Job summary

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist to own end-to-end Google accounts for multiple DTC and ecommerce brands. You will be the direct client contact, presenting results, plans, and the reasoning behind decisions.

The role emphasizes a holistic funnel approach, from feed and Merchant Center to landing pages and tracking, optimizing for NC-CPA and NC-ROAS. Remote work is offered worldwide, with client calls during US Eastern hours.

Qualifications

  • Own a set of DTC accounts as the strategist, the buyer, and the client contact.
  • Audit campaigns and ad group structure: keywords vs search terms, negatives, bidding per type.
  • Understand how to measure attribution and defend your choice (NC-CPA, NC-ROAS).
  • Communicate clearly with clients; present results, plans, and reasoning.
  • Handle brand and non-brand as separate businesses and track them independently.

Responsibilities

  • Own a set of DTC accounts as the strategist, buyer, and client contact.
  • Audits campaigns, ad groups, keywords, negatives, and bidding strategies.
  • Own feed, Merchant Center, Shopping, PMax, YouTube, and landing pages.
  • Own tracking in GA4, GTM, Shopify imports, and conversions.
  • Provide Loom walkthroughs to explain findings and defend decisions.
  • Collaborate across teams to build pages, scripts, and reports as needed.

Job description

Sweat Pants Agency is seeking a Google Ads Media Buyer / Growth Strategist to own end-to-end Google accounts for multiple DTC and ecommerce brands. You will be the direct client contact, presenting results, plans, and the reasoning behind decisions.

The role emphasizes a holistic funnel approach, from feed and Merchant Center to landing pages and tracking, optimizing for NC-CPA and NC-ROAS. Remote work is offered worldwide, with client calls during US Eastern hours.

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