Remote Growth Marketer, Retention & Lifecycle Automation

Content Creators; Argentina; Teletrabalho; ARS 92 376 000 - 138 564 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

100% remote

USD competitive salary

Paid time off

Resumo da oferta

Trafilea is a remote-first Growth Platform accelerating global DTC brands with a data-driven retention marketing approach. We’re hiring a Growth Marketer, Retention to own lifecycle programs across Email, SMS, Push, and WhatsApp. You will optimize automated journeys, personalize campaigns, and drive measurable revenue growth.

You will work with a global, fast-moving team to test ideas, analyze results, and continuously improve our lifecycle engine in Klaviyo and related tools.

Qualificações

• 1–3 years of CRM/Lifecycle/Retention Marketing or Email Marketing/SMS/WhatsApp.
• 1–3 years hands-on experience in email marketing, lifecycle marketing, or automation—building and managing campaigns/flows inside a platform.
• At least 1 year managing owned marketing channels (Email, SMS, Push, or WhatsApp) with a major e‑commerce platform.
• Experience building and launching broadcast/campaign sends with proper segmentation, personalization, scheduling, and QA.
• Proven ability to independently set up automated flows (cart abandonment, browse abandonment, post-purchase, win-back, welcome series).
• Demonstrated understanding of A/B testing and translating data into optimizations.

Responsabilidades

• Execute lifecycle marketing campaigns across Email, SMS, Push, and WhatsApp.
• Build, launch, and optimize campaigns inside Klaviyo; ensure segmentation, personalization, QA, scheduling, and compliance.
• Set up and maintain automated journeys: cart abandonment, browse abandonment, post-purchase, win-back, welcome series.
• Audit flows and broadcasts; identify inefficiencies and propose improvements.
• Run A/B and multivariate tests; track results and apply learnings.
• Build audiences using behavioral and lifecycle data; drive deliverability and revenue.
• Set up dynamic content and personalization rules in Klaviyo to boost relevance and conversion.
• Analyze campaign performance and translate data into actionable insights.
• Collaborate with senior marketers, designers, copywriters, and data teams to stay aligned.

Conhecimentos

Email marketing

Lifecycle marketing

Retention marketing

Marketing automation

Klaviyo

Braze

Segmentation

A/B testing

Analytics

English proficiency

Ferramentas

Klaviyo

Braze

HubSpot

Insider One

Descrição da oferta de emprego

Trafilea is a remote-first Growth Platform accelerating global DTC brands with a data-driven retention marketing approach. We’re hiring a Growth Marketer, Retention to own lifecycle programs across Email, SMS, Push, and WhatsApp. You will optimize automated journeys, personalize campaigns, and drive measurable revenue growth.

You will work with a global, fast-moving team to test ideas, analyze results, and continuously improve our lifecycle engine in Klaviyo and related tools.