Product Marketeer (Buenos Aires, Argentina)

Philips Lighting Spain SL.; Partido de Vicente López; On-site; ARS 1,200,000 - 2,000,000; Full time

Job summary

Signify in Buenos Aires, Argentina, is seeking a Product Marketing professional to lead GTM strategy, pricing, and portfolio launches aligned with regional priorities. You will collaborate with Channel Marketing, MarCom, Sales, and BUs to drive profitable growth and optimize the customer experience.

The ideal candidate has a Marketing or Business degree with 3–5 years in product or commercial marketing, strong consumer electronics knowledge, and hands-on cross-functional execution across online

Qualifications

• Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field; 3–5 years in Product Marketing or Commercial Marketing.
• Experience in consumer electronics, smart home technology, connectivity, or related consumer tech markets with strong B2C/retail understanding.
• Proven ability to develop consumer-centric GTM strategies and drive cross-functional execution across online and offline channels.

Responsibilities

• Leads product marketing strategy and portfolio management, defining and executing the 4Ps (Product, Price, Place, Promotion) to drive profitable growth.
• Develops product positioning, value propositions, and portfolio strategies, managing the value ladder, competitive pricing, and portfolio gaps.
• Leads product launches and Go‑to‑Market activities in collaboration with Channel Marketing, End‑User Marketing, MarCom, Sales, and Business Units.
• Monitors sales, margins, pricing performance, inventory levels, and market dynamics to optimize profitability and ensure regulatory compliance.

Skills

Go-to-Market strategy

Cross-functional collaboration

Pricing strategies

English proficiency

Education

Bachelor’s or Master’s degree in Marketing or Business

Job description

About Signify

Through bold discovery and cutting‑edge innovation, we lead an industry that is vital for the future of our planet: lighting. Through our leadership in connected lighting and the Internet of Things, we’re breaking new ground in data analytics, AI, and smart solutions for homes, offices, cities, and beyond. At Signify, you can shape tomorrow by building on our incredible 125+ year legacy while working toward even bolder sustainability goals. Our culture of continuous learning, creativity, and commitment to diversity and inclusion empowers you to grow your skills and career. Join us, and together, we’ll transform our industry, making a lasting difference for brighter lives and a better world.

More about the role

• Leads product marketing strategy and portfolio management, defining and executing the 4Ps (Product, Price, Place, Promotion) to drive profitable growth.
• Develops product positioning, value propositions, and portfolio strategies, managing the value ladder, competitive pricing, and portfolio gaps.
• Leads product launches and Go‑to‑Market activities in collaboration with Channel Marketing, End‑User Marketing, MarCom, Sales, and Business Units.
• Monitors sales, margins, pricing performance, inventory levels, and market dynamics to optimize profitability and ensure regulatory compliance.
• Collects customer and market insights, supports NPS action plans and product training, and drives cross‑functional alignment to improve customer experience and portfolio performance.

More about you

• Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field, with 3–5 years of experience in Product Marketing or Commercial Marketing, including product launches, portfolio management, pricing strategies, and market research.
• Experience in consumer electronics, smart home technology, connectivity, smartphones, home appliances, or related consumer technology markets, with a strong understanding of B2C and retail environments.
• Proven ability to develop consumer‑centric Go‑to‑Market strategies, identify market opportunities, and drive smart home connectivity and integrated technology solutions for residential and business environments.
• Experience managing pricing strategies, price lists, product certification support, and marketing initiatives across online and offline channels, including customer events and commercial activations.
• Strategic and hands‑on mindset, with strong cross‑functional collaboration skills to partner with Channel Marketing, Sales, and regional stakeholders across South LATAM.
• Intermediate English proficiency is required.

*This is an on‑site position located in Buenos Aires, Argentina. #LI-JC1

Everything we’ll do for you

• You can grow a lasting career here.
• We’ll encourage you, support you, and challenge you.
• We’ll help you learn and progress in a way that’s right for you, with coaching and mentoring along the way.
• We’ll listen to you too, because we see and value every one of our 27,000+ people.
• We believe that a diverse and inclusive workplace fosters creativity, innovation, and a full spectrum of bright ideas.
• With a global workforce present in 70+ countries, we are dedicated to creating an inclusive environment where every voice is heard and valued, helping us all achieve more together.
• Come join us, and together we can light up the future.
• We are Signify, the new company name of Philips Lighting, and we light up the world!
• Our purpose is to unlock the extraordinary potential of light for brighter lives and a better world.
• We’re committed to the continuous development of our employees, using our learning to shape the future of light and create a sustainable future.
• Join the undisputed leader in the lighting industry and be part of our diverse global team. #WeAreSignify #SignifyLife

Privacy Notice for the Recruitment Process

Concerning US based roles: Signify is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex (including pregnancy), sexual orientation, gender identity, national origin, genetic information, creed, citizenship, disability, protected veteran or marital status. As an equal opportunity employer, Signify is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans’ Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

Pay Transparency Nondiscrimination Policy

Signify North America Corporation (“Signify”) will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by Signify, or (c) consistent with Signify’s legal duty to furnish information.