Growth Marketing Lead — Remote Latam (Power Bi + Sql)

Hire Hangar, Inc.; Quilmes; Hybrid; ARS 1,800,000 - 3,000,000; Full time

Job summary

Hire Hangar, Inc. is seeking a Senior Director of Modern Trade and Customer Strategy for LATAM. The role leads the regional agenda to scale Modern Trade as a growth engine, aligning bottlers, hubs, and key customers around a unified strategy.

You will translate LATAM priorities into action through multi-year plans, category leadership, and performance‑based investments, driving profitability and scalable execution across markets.

Qualifications

• Senior leadership experience in modern trade or customer strategy.
• Strong analytical ability to translate data and shopper insights into actionable plans.
• Proven ability to influence senior stakeholders and drive cross‑functional alignment.
• Excellent communication, storytelling, and relationship‑building with diverse audiences.

Responsibilities

• Define and deploy LATAM Modern Trade strategy across markets and bottlers.
• Build integrated commercial plans connecting shopper insights, customer needs, and brand strategy.
• Lead customer value creation frameworks with JBPs, segmentation, and scorecards.
• Align senior stakeholders across franchises, RGM, marketing, and finance to ensure execution standards.
• Codify and scale best practices across LATAM through hubs and capability teams.
• Use data-led insights to size opportunities, prioritize initiatives, and track value creation.

Skills

Leadership

Strategic planning

Data driven

Influence

Communication

Job description

Senior Director Modern Trade and Customer Strategy

Join the World's Most Iconic Beverage Brand

Shape the future of Modern Trade across LATAM by building a unified Customer Strategy agenda that connects channel strategy, customer value creation, category leadership, RGM, execution excellence, digital commerce, and bottler alignment.

Position Overview

As Senior Director of Modern Trade and Customer Strategy for LATAM, you will lead the regional agenda to scale Modern Trade as a profitable growth engine, aligning KO, bottlers, hubs, key customers, and cross‑functional partners around a common strategy.

The role translates LATAM business priorities into actionable channel playbooks, multi‑year customer plans, category management capabilities, performance‑based investment models, and execution standards that can scale across markets.

The objective is to accelerate sustainable, profitable growth by making Modern Trade more strategic, data‑led, customer‑centric, and execution‑focused across priority formats and customers.

Function‑Related Activities / Key Responsibilities

• Define and deploy the LATAM Modern Trade strategy, aligning channel ambition, priority formats, growth platforms, and profitability objectives across markets and bottlers.
• Build integrated commercial plans that connect shopper insights, customer needs, brand strategy, portfolio, RGM, service models, and execution standards.
• Lead customer strategy and value creation frameworks for priority accounts, enabling stronger JBPs, segmentation, scorecards, and partnership models.
• Align senior stakeholders across Franchise, Customers, RGM, Marketing, Finance, Supply Chain, Digital Commerce, Capabilities, and bottling partners.
• Codify and scale best practices across LATAM through hubs, franchise teams, bottlers, customer teams, and capability experts.
• Use data‑led insights to size opportunities, prioritize initiatives, build business cases, track value creation, and improve decision‑making routines.

Focus, Scope & Impact

• Regional agenda: Set the strategic direction for Modern Trade across LATAM, defining where to play, how to win, and which capabilities to scale.
• Customer value creation: Strengthen long‑term partnerships with strategic customers through segmentation, differentiated value propositions, JBPs, and mutual growth roadmaps.
• Category and shopper leadership: Translate shopper, channel, and occasion insights into category visions, assortment priorities, activation principles, and customer‑facing stories.
• Execution excellence: Define scalable standards that improve availability, visibility, incidence, conversion, equipment productivity, digital shelf quality, and in‑store performance.
• RGM and investment: Connect customer plans with portfolio, pricing, pack architecture, trade investment, and system economics to ensure profitable growth.
• System alignment: Orchestrate KO, bottlers, franchise teams, customers, finance, marketing, supply chain, and digital commerce through common tools and routines.
• Performance management: Track NSR growth, value share, margin expansion, customer performance, execution quality, and capability adoption through clear scorecards and governance.

Qualifications & Skills

• Senior leadership experience in modern trade, customer strategy, commercial planning, RGM, category management, or related commercial functions.
• Strong analytical capability to translate data, shopper insights, and customer performance into actionable strategies.
• Proven ability to influence senior stakeholders, align the system, and drive profitable growth across markets and bottling partners.
• Excellent communication, relationship‑building, and storytelling skills with internal and external senior audiences.
• Experience using digital tools, customer insights, and capability programs to strengthen execution and decision making.

Key Success Parameters

Experience

• 10+ years of leadership experience in commercial planning, customer strategy, channel strategy, RGM, segmentation, VTM, innovation, key accounts, or portfolio strategy.
• Proven strategic, analytical, and influencing skills, with the ability to connect planning, execution, system economics, and brand priorities.
• Bottler, franchise, customer management, or multi‑market operating experience preferred.

Work Focus

• Requires strong system perspective, business fundamentals, and the ability to make complex commercial concepts simple, compelling, and actionable for multi‑functional teams.
• Combines analytical and strategic thinking with consumer/customer understanding, hands‑on execution, ICE process knowledge, modern trade capabilities, category management, and customer value creation.
• Works through a networked model with senior leaders, operating units, marketing, categories, finance, platform services, franchise teams, and bottling partners.

Communication Focus

• Communicate channel opportunities, priorities, plans, and performance to OU leadership, senior management, bottling partners, and key customers.
• Align internal, system, and external stakeholders around strategic initiatives, business drivers, customer collaboration, and growth priorities.

Key Knowledge Requirements

Required

• Commercial Planning
• RGM, Segmentation, OBPPC
• System Economics

Good to Have

• Shopper Marketing
• System Planning
• Category Management
• Supply Chain
• Value to Market
• Customer Management

Skills

• Influencing, stakeholder management, strategic storytelling, system economics, customer partnership, commercial planning, and cross‑market execution leadership.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

Real World Evidence - Associate Site Strategy Lead

Bogota, Colombia

Mexico City, Mexico

Buenos Aires, Argentina

São Paulo, Brazil

Full time

Job Overview

The Site Strategy Lead (SSL) is integral to the development of our delivery strategies at the very early phase of proposal development, and is a key player in supporting the study specific requests for the Data Generation group from the clients in the request for proposal.

The SSL is key in building the most efficient and effective scenario for study execution during our sales process. This global team is working closely with other functional unit leads, and having the ability to build a strong proposal that IQVIA is able to operationalize and execute.

In addition to the pre‑award support the team provides, the SSL is very involved in the post award phase early on, and will work with the assigned Clinical Operations Lead (COL) to ensure that the sold Data Generation strategy is passed on to the assigned study team.

Key Activities

• Assist with overall project efficiency and adherence to project timelines and financial goals.
• Assist with turning a study budget and strategy into action that make RWE studies more predictable, shorten timelines, improve data quality and provide innovative solutions to the clients.
• Act as a single functional lead for Data Generation proposals, covering Site ID, Site and Patient Engagement, Site Management and Technology strategies.
• Partners with internal teams to understand relevant challenges within a study and to identify the Data Generation strategies that can help meet these challenges.
• Serves as single point of contact on the study to answer pre and post award site strategy questions.

Qualifications

• Life sciences educational background
• Prior experience and knowledge of clinical operations - monitoring processes, documentation, GCP standards
• In depth knowledge of, and skill in applying, applicable clinical research regulatory requirements; i.e., Good Clinical Practice (GCP) and International Conference on Harmonization (ICH) guidelines.
• Knowledge of project budgets and the use of pricing tools.
• Strong analytical skills with ability to dissect budgets, negotiate prices with internal teams and understand the "big budget picture".
• Strong verbal and written communication skills, including excellent command of English.
• Results‑driven with focus on excellence and quality.
• Excellent time management skills, ability to manage several projects with overlapping deliverables & schedule.
• Strong team player and collaborator with ability to operate in fast‑paced environment.

IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create intelligent connections to accelerate the development and commercialization of innovative medical treatments to help improve patient outcomes and population health worldwide. Learn more at is committed to integrity in our hiring process and maintains a zero tolerance policy for candidate fraud. All information and credentials submitted in your application must be truthful and complete. Any false statements, misrepresentations, or material omissions during the recruitment process will result in immediate disqualification of your application, or termination of employment if discovered later, in accordance with applicable law. We appreciate your honesty and professionalism.

IQVIA is a leading global provider of clinical research services, commercial insights and healthcare intelligence to the life sciences and healthcare industries. We create connections that accelerate the development and commercialization of innovative medical treatments. Everything we do is part of a journey to improve patient outcomes and population health worldwide.

To get there, we seek out diverse talent with curious minds and a relentless commitment to innovation and impact. No matter your role, everyone at IQVIA contributes to our shared goal of helping customers improve the lives of patients everywhere. Thank you for your interest in growing your career with us.

EEO Minorities/Females/Protected Veterans/Disabled

About the role

As a Portuguese and English Optimization Agent, you will make an impact by analysing and optimizing online advertising campaigns to maximize performance and visibility.

You will be a valued member of the Marketing Optimization Team and work collaboratively with internal stakeholders and a leading international client in the Information, Media, and Entertainment sectors.

In this role, you will:

• Analyse and optimize online advertising campaigns to improve performance.
• Collaborate with the marketing team to develop and implement advertising strategies.
• Provide insights and recommendations based on data analysis.
• Monitor campaign performance and ensure smooth execution.
• Stay up to date with trends and tools in digital advertising.

Work model:

We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role's business requirements, this is a hybrid position requiring 2-3 days a week in a client or Cognizant office in Buenos Aires, Argentina. Regardless of your working arrangement, we are here to support a healthy work‑life balance through our various wellbeing programs.

The working arrangements for this role are accurate as of the date of posting. This may change based on the project you're engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.

What you need to have to be considered:

• Advanced proficiency in English and Portuguese (written and spoken).
• Strong understanding of online advertising platforms (Display, SEO, SEM).
• Excellent communication and collaboration skills.
• Ability to manage multiple tasks and meet deadlines.
• Proactive approach to problem‑solving and campaign optimization.

These will help you stand out:

• Experience working with international clients in digital marketing.
• Familiarity with advertising tools and analytics platforms.
• Strong attention to detail and analytical mindset.
• Ability to adapt quickly to changing campaign needs.
• Passion for staying current with digital marketing trends.

Benefits:

• A career in one of the largest and fastest growing IT services providers worldwide.
• Ongoing support and funding with training and development plans.
• Opportunity to work for leading global companies.
• A diverse, collaborative, and inclusive work environment.
• Highly competitive salary and benefits, including OSDE for you and your primary family group, annual bonus, and more (details shared during the selection process).

Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

Our Purpose

Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we’re helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential.

Title and Summary

Consultant, Advisors & Consulting Services, Marketing

Job Description Summary

Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value‑added services and leverage expertise, data‑driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard's rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants.

The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance.

Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: and Responsibilities

Client Impact

• Provide creative input and support deliverables and workstreams on projects across a range of industries and problem statements
• Contribute to the development of marketing strategies and activities for regional and global clients by working with technology and data
• Collaborate with Mastercard team to understand clients' needs, agenda, and risks
• Develop working relationship with client analysts/managers, and act as trusted and reliable partner

Team Collaboration & Culture

• Collaborate with senior project delivery consultants to identify key findings, prepare effective presentations, and deliver recommendations to clients
• Independently identify issues in defined area of analysis, and structure and synthesize own analysis to highlight relevant findings
• Lead internal and client meetings, and contribute to project management
• Contribute to the firm's intellectual capital
• Receive mentorship from consulting leaders for professional growth and development

Qualifications

Basic qualifications

• Undergraduate degree with work experience focused on one or more of the following fields: marketing content, digital and/or social media campaigns, digital customer experience, digital marketing, offline marketing activities/campaigns, direct response marketing
• Relevant teamwork, and client, internal stakeholder and/or vendor management experience
• Advanced Word, Excel, and PowerPoint skills
• Ability to perform multiple tasks with multiple clients in a fast‑paced, deadline‑driven environment
• Ability to communicate effectively in English and the local office language (if applicable)
• Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs

Preferred qualifications

• Additional marketing experience in one or more of the following fields: marketing and campaign experience from agency environment, search engine optimization and search engine marketing, video making (e.g., scripting, storyboard, and content), marketing content, usability labs and experience research, print production management
• Global supply chain management (GSM), including sourcing new suppliers and assessing third party production vendors
• Experience with data visualization tools (e.g., Tableau, Power BI)
• Experience managing tasks or workstreams in a collaborative team environment with third parties
• Ability to identify problems, brainstorm and analyze answers, and implement the best solutions
• Relevant industry expertise and/or experience in product, sales, or marketing technology

Corporate Security Responsibility

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.

About the Role

As a Media Campaign Agent , you will make an impact by successfully executing end‑to‑end Ads campaigns across the LATAM market, ensuring high-quality implementations, on‑time delivery, and exceptional stakeholder collaboration. You will be a valued member of the MCM team and work collaboratively with Sales teams, internal support teams, Account Managers, and external clients .

In this Role, You Will:

• Execute end‑to‑end campaign implementations, ensuring adherence to client requirements, timelines, and quality standards.
• Manage project timelines, proactively identify risks and roadblocks, and drive resolutions to ensure successful campaign delivery.
• Build and maintain strong relationships with Sales teams, internal stakeholders, and external clients through clear and effective communication.
• Conduct quality assurance checks to ensure accuracy, efficiency, and compliance throughout the implementation process.
• Demonstrate a proactive, solution‑oriented mindset by anticipating client needs, resolving issues effectively, and contributing to process improvements.

Work Model

Hybrid Role

We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role's business requirements, this is a hybrid position requiring attendance in a client or Cognizant office as needed. Regardless of your working arrangement, we are here to support a healthy work‑life balance through our various wellbeing programs.

The working arrangements for this role are accurate as of the date of posting. This may change based on the project you're engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.

What You Need to Have to Be Considered

• Native‑level Spanish proficiency.
• Advanced Portuguese proficiency.
• Upper‑intermediate English proficiency or higher.
• Experience coordinating projects, campaigns, or operational initiatives in a fast‑paced environment.
• Strong project management skills with the ability to manage multiple priorities, stakeholders, and deadlines.
• Excellent written and verbal communication skills, with the ability to provide clear guidance and maintain positive stakeholder relationships.
• Strong analytical and problem‑solving skills with the ability to identify risks and implement effective solutions.
• Exceptional attention to detail and commitment to quality and accuracy.
• Ability to work independently, demonstrate ownership, and adapt quickly to changing priorities.

These Will Help You Stand Out

• Degree or certification in Business Administration, Marketing, Information Systems, Project Management, Event Planning, or a related field.
• Experience supporting digital advertising, online marketing, or Ads campaigns.
• Familiarity with project management methodologies and agile ways of working.
• Experience collaborating with cross‑functional and client‑facing teams in a multicultural environment.
• Familiarity with AI and productivity tools such as Gemini, NotebookLM, ChatGPT, and Microsoft Copilot.
• Demonstrated commitment to continuous learning, process improvement, and operational excellence.

Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.