Lifecycle Marketing Leader for Ecommerce Growth (Remote)

Hire Hangar, Inc.; Quilmes; Remote; ARS 92,241,000 - 138,361,000; Full time

Job summary

Pearster is seeking a Lifecycle Marketing Specialist to design and optimize data-driven campaigns across email, SMS, push, and other channels for LATAM markets.

You will build automated workflows, segment audiences, and personalize messaging using HubSpot, Braze, Klaviyo, Iterable, or SFMC, while collaborating with international teams. Advanced English is required, and the role offers USD compensation and flexible remote work.

Qualifications

• 2+ years of experience in lifecycle marketing, CRM marketing, email marketing, or marketing automation.
• Advanced English (C1) – excellent written and verbal communication skills.
• Strong analytical, communication, and problem-solving skills.
• Excellent time management and organizational skills, with the ability to manage multiple campaigns and deadlines.
• Hands-on experience with CRM or marketing automation platforms (HubSpot, Braze, Klaviyo, Iterable, SFMC).

Responsibilities

• Plan, execute, and optimize lifecycle marketing campaigns across email, SMS, push notifications, and other channels.
• Develop customer engagement strategies across acquisition, onboarding, activation, retention, and reactivation.
• Build and manage automated workflows and customer journeys using CRM and marketing automation tools.
• Segment audiences based on behavior, preferences, and lifecycle stages.
• Create personalized campaigns to improve engagement, conversions, and retention.
• Monitor key metrics and prepare performance reports with actionable recommendations.

Skills

Lifecycle marketing

CRM marketing

Email marketing

Marketing automation

English communication

Analytical skills

Time management

Independent work

Cross-team collaboration

Tools

HubSpot

Braze

Klaviyo

Iterable

Salesforce Marketing Cloud

Job description

Pearster is seeking a Lifecycle Marketing Specialist to design and optimize data-driven campaigns across email, SMS, push, and other channels for LATAM markets.

You will build automated workflows, segment audiences, and personalize messaging using HubSpot, Braze, Klaviyo, Iterable, or SFMC, while collaborating with international teams. Advanced English is required, and the role offers USD compensation and flexible remote work.