Lifecycle Marketing Lead - Remote, Email & Automation

Jobgether; Neuquén; Remote; ARS 92,241,000 - 138,361,000; Full time

Benefits offered by this job

Work from anywhere

Earn in USD

Paid time off

International certifications covered

Global coworking access

English improvement programs

Referral program

Job summary

Pearster is seeking a Lifecycle Marketing Specialist to design data-driven campaigns that engage and retain customers across email, SMS, and other channels. You will build automated journeys, segment audiences, and optimize messaging using leading CRM platforms.

Ideal candidates have 2+ years in lifecycle marketing, strong English skills, and hands-on experience with tools like HubSpot, Braze, Klaviyo, Iterable, or Salesforce Marketing Cloud. Remote work across LATAM with USD compensation.

Qualifications

• 2+ years in lifecycle/CRM/email/marketing automation.
• Advanced English (C1) written and spoken.
• Strong analytical, communication, and problem-solving skills.
• Experience with CRM/marketing automation tools (HubSpot/Braze/Klaviyo/Iterable/SFMC).
• Ability to work independently and with international teams.

Responsibilities

• Plan, execute, and optimize lifecycle campaigns across channels.
• Build and manage automated marketing workflows and journeys.
• Segment audiences by behavior and lifecycle stage.
• Create personalized messaging to improve engagement and conversions.
• Coordinate campaign calendars and content requirements.
• Conduct A/B tests to optimize messaging and timing.
• Analyze open, click, conversions, retention, and LTV metrics.
• Prepare performance reports and actionable recommendations.

Skills

Lifecycle Marketing

CRM marketing

Email marketing

Marketing automation

Analytical skills

English (C1)

Tools

HubSpot

Braze

Klaviyo

Iterable

Salesforce Marketing Cloud

Job description

Pearster is seeking a Lifecycle Marketing Specialist to design data-driven campaigns that engage and retain customers across email, SMS, and other channels. You will build automated journeys, segment audiences, and optimize messaging using leading CRM platforms.

Ideal candidates have 2+ years in lifecycle marketing, strong English skills, and hands-on experience with tools like HubSpot, Braze, Klaviyo, Iterable, or Salesforce Marketing Cloud. Remote work across LATAM with USD compensation.