Lifecycle CRM Marketing Associate - Retention & Email Growth

Cookunity; Lima; Presencial; ARS 90.547.000 - 126.766.000; Jornada completa

Descripción de la vacante

CookUnity is seeking a CRM Marketing Associate focused on Lifecycle Marketing & Retention to plan, implement, and optimize timely email, SMS, push, and in-app messages. You will build segments in Braze and coordinate with design/copy teams to execute campaigns.

You’ll partner with product, data, and engineering to ensure accurate execution and impactful reporting, while maintaining schedules and sign-offs across stakeholders.

Formación

• 2+ years of working experience in D2C email marketing.
• Experience with building and deploying emails from scratch.
• Experience working cross-functionally with creative partners (designers & copywriters).
• Experience operating a CRM platform (Braze, Iterable, Klaviyo, customer.io, etc.).
• Very strong written and verbal skills in English.
• Attention to detail, good communication skills and an ability to juggle multiple tasks on often short deadlines.

Responsabilidades

• Own implementation of emails, SMS, push notifications (both ad hoc and automated), and building of customer segments in our CRM platform (Braze) for our Lifecycle efforts.
• Maintain the CRM marketing calendar and Roadmap.
• Support upkeep of weekly performance reporting
• Assist in cross-functional (engineering, product, data teams) communication between the CRM team and internal stakeholders/dependencies, including but not limited to: writing briefs for emails, push notifications, SMS, and in-app messages
• collaboration with data/analytics team to classify/categorize campaigns for lifecycle dashboards/reports
• coordinating copy and design work to ensure deadlines are met
• collaborating with other internal teams to help support their initiatives
• facilitate internal sign-off of communications from internal stakeholders

Conocimientos

D2C email marketing

Email campaigns

Cross-functional teamwork

CRM experience

Strong English

Attention to detail

Herramientas

Braze

Iterable

Klaviyo

customer.io

Descripción del empleo

CookUnity is seeking a CRM Marketing Associate focused on Lifecycle Marketing & Retention to plan, implement, and optimize timely email, SMS, push, and in-app messages. You will build segments in Braze and coordinate with design/copy teams to execute campaigns.

You’ll partner with product, data, and engineering to ensure accurate execution and impactful reporting, while maintaining schedules and sign-offs across stakeholders.