AI-Driven Analytics & Insights Analyst

Power Digital Marketing; Argentina; Presencial; ARS 1.200.000 - 1.800.000; Jornada completa

Descripción de la vacante

Power Digital Marketing is seeking a data-driven Analytics professional to join our team in Argentina. You will build automated reports for eCommerce, B2B, and B2C, drawing insights from Meta, Google, and other platforms.

You will craft weekly to quarterly performance decks and translate data into strategic recommendations. You will combine advanced Excel skills with Looker, Tableau, PowerBI, and Google Data Studio to visualize findings, support client storytelling, and influence marketing

Formación

• Bachelor's degree in Marketing, Business Administration, Analytics, or a related field.
• 2+ years of experience in marketing analytics or digital marketing.
• Strong understanding of digital marketing metrics, campaign structures, and customer journey.
• Familiarity with major digital marketing platforms (Meta, Google Ads, Google Analytics, etc.).
• Advanced Excel/Google Sheets skills for data manipulation and analysis (pivot tables, VLOOKUP, etc.).
• Experience with data visualization tools such as Looker, Tableau, PowerBI, or Google Data Studio.
• Understanding of statistical concepts like regression modeling, test/control analysis, etc.
• Experience creating performance presentations and conveying data narratives.
• Ability to work independently and as part of a team.
• Strong attention to detail and analytical thinking.
• Self-motivated and able to work under pressure and meet deadlines.

Responsabilidades

• Build and maintain automated reports for eComm, B2B, and B2C with performance metrics across all marketing channels based on client needs and our recommendations.
• Access and analyze data directly from marketing platforms (Meta Business Manager, Google Ads, Google Analytics, etc.) to identify meaningful performance insights.
• Create and update weekly, monthly, and quarterly performance decks with a focus on data storytelling and actionable recommendations.
• Conduct deep dive analyses to uncover optimization opportunities and answer specific business questions.
• Transform complex data into clear, concise visualizations that effectively communicate performance to clients and internal stakeholders.
• Utilize Google Sheets and other tools for sophisticated data manipulation and analysis.
• Simplify and present findings eloquently with a focus on connecting data to business outcomes.
• Employ AI technologies to enhance reporting capabilities and generate deeper insights.
• Utilize and leverage Power Digital's Nova ecosystem to enhance reporting capabilities.

Conocimientos

Data storytelling

Analytics

Excel

Looker

Tableau

PowerBI

Google Data Studio

Google Analytics

Regression modeling

Data visualization

Marketing analytics

Educación

Bachelor's degree in Marketing or Analytics

Herramientas

Looker

Tableau

PowerBI

Google Data Studio

Descripción del empleo

Power Digital Marketing is seeking a data-driven Analytics professional to join our team in Argentina. You will build automated reports for eCommerce, B2B, and B2C, drawing insights from Meta, Google, and other platforms.

You will craft weekly to quarterly performance decks and translate data into strategic recommendations. You will combine advanced Excel skills with Looker, Tableau, PowerBI, and Google Data Studio to visualize findings, support client storytelling, and influence marketing