AI Content Architect: Agent Optimization & Foundations

Jalasoft; Partido de Quilmes; On-site; ARS 91,155,000 - 136,732,000; Full time

Job summary

Jalasoft is seeking a GenAI Content Marketing Strategist – Agent Builder to shape AI agent experiences within Aura. You will translate real-world marketing use cases into effective agent prompts, configurations, and testing criteria, collaborating with product, strategy, client services, and marketing teams.

You will build and optimise prompts, test agent outputs, and document improvements while aiding onboarding, demos, and training for client teams.

Qualifications

• 2–3 years of experience in digital marketing, content marketing, copywriting, content operations, SEO, social, or a related discipline.
• Bachelor’s degree in Digital Marketing, Marketing, Communications, Business, Computer Science, Data Science, or a related field, or equivalent practical experience.
• Exceptional communication skills in English, both verbal and written
• Practical experience using Generative AI tools such as ChatGPT, Claude, Gemini, or similar platforms for marketing, content, research, or workflow use cases.
• Ability to translate a business or marketing requirement into structured prompts, instructions, workflows, and repeatable processes.
• Strong understanding of what makes digital content clear, relevant, on-brand, audience-appropriate, and effective.

Responsibilities

• Support the build, configuration, testing, and optimisation of client-specific AI agents within Aura.
• Translate client requirements, brand guidelines, content standards, workflows, and use cases into clear agent instructions, prompts, knowledge inputs, and testing criteria.
• Support Aura agent use cases across content creation, adaptation, optimisation, research, compliance and governance review, and other digital marketing workflows.
• Develop, test, and refine prompts and agent workflows to improve output quality, consistency, accuracy, and usability.
• Conduct structured QA and testing of Aura agents, identify issues and opportunities for improvement, and document recommended changes.
• Work with senior strategists, product teams, and client-facing teams to support successful Aura implementations and ongoing agent enhancements.
• Help organise and prepare client materials, brand guidelines, examples, reference content, and other inputs required to configure and train Aura agents.
• Support client onboarding, demonstrations, training, and documentation related to Aura and configured agents.
• Track agent performance and user feedback and help identify opportunities to improve prompts, workflows, knowledge sources, and outputs.
• Stay current on Generative AI tools, models, prompting techniques, and emerging marketing applications, bringing relevant learnings back into Aura agent development.

Skills

Digital marketing

Content marketing

Copywriting

Content operations

SEO

Social

Education

Bachelor’s degree in Digital Marketing/Marketing/Communications/Business/Computer Science/Data Science or related field

Tools

Generative AI tools

ChatGPT

Claude

Gemini

Job description

Jalasoft is seeking a GenAI Content Marketing Strategist – Agent Builder to shape AI agent experiences within Aura. You will translate real-world marketing use cases into effective agent prompts, configurations, and testing criteria, collaborating with product, strategy, client services, and marketing teams.

You will build and optimise prompts, test agent outputs, and document improvements while aiding onboarding, demos, and training for client teams.