Technical Sales Executive - Audiovisual Solutions

AlFuttaim; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

Al-Futtaim is seeking a Technical Sales Executive specializing in audiovisual and professional display solutions in Dubai. The role involves growing business with system integrators, corporate enterprises, and project stakeholders, selling projectors, LED/LCD displays, and integrated visual solutions.

Ideal candidates have extensive AV knowledge, strong relationship skills, and a track record in solution-based selling to large corporate accounts and projects.

Qualifications

• 6 years of experience in key account management or corporate sales involving audiovisual equipment.
• Experience selling professional AV solutions, projectors, displays, and integrated visual systems.
• Proven ability in B2B solution selling and managing large corporate or project-based accounts.
• Familiarity with system integrator channels and corporate project requirements.

Responsibilities

• Promote and sell branded AV equipment and integrated visual solutions to corporate and project customers.
• Develop business through system integrators, B2B customers, and corporate enterprises.
• Identify new sales opportunities and build relationships with prospective customers in the territory.
• Meet sales budgets, revenue objectives, and margin targets.
• Lead end-to-end opportunities including hardware and software components.

Skills

Key account management

Corporate sales

Audiovisual solutions

Projector sales

Technical presentation

Job description

Technical Sales Executive - Audiovisual Solutions Job Snapshot

Role: Technical Sales Executive - Audiovisual Solutions

Location: Dubai, United Arab Emirates

Industry: Consumer Electronics

Function: Technical Presales Support & Technical Sales

Experience: 6 years in key account or corporate audiovisual sales

Job Type: Full Time

Work Arrangement: On-site

Position Overview

Al-Futtaim is seeking a Technical Sales Executive specializing in audiovisual (AV) and professional display solutions in Dubai, United Arab Emirates. The role focuses on developing business opportunities, managing corporate and project-based accounts, and selling projectors, professional AV equipment, LED and LCD displays, and integrated visual solutions. The successful candidate will work with system integrators, corporate enterprises, B2B customers, consultants, and project stakeholders to expand market presence and achieve agreed sales and margin targets. The position requires strong technical product knowledge, relationship management capabilities, and experience in solution-based selling.

Job Details

Country: United Arab Emirates

City: Dubai

Industry: Consumer Electronics

Function: Technical Presales Support & Technical Sales

Salary: Not disclosed

Gender: No Preference

Candidate Nationality: Not specified

Job Type: Full Time

Work Arrangement: On-site

What You Will Do

Sales and Business Development - Promote and sell branded projectors, professional audiovisual equipment, LED and LCD displays, and related visual solutions to corporate and project customers.

• Develop business through system integrators, B2B customers, corporate enterprises, and other relevant industry sectors.
• Identify new sales opportunities and establish relationships with prospective customers across the assigned territory.
• Manage and expand existing customer accounts while developing new business relationships.
• Achieve and exceed agreed sales budgets, revenue objectives, and margin targets.
• Develop business opportunities involving end-to-end visual solutions, including hardware and software components.

Key Account and Channel Management - Build and maintain productive relationships with system integrators, consultants, corporate clients, and project stakeholders.

• Strengthen product visibility and market presence across assigned accounts, territories, and projects.
• Manage strategic and large corporate accounts through regular engagement and effective customer relationship management.
• Understand customer requirements and present appropriate audiovisual products and integrated solutions.
• Support business growth through direct sales activities and relationships with channel partners.

Market Development and Technical Sales - Monitor developments in audiovisual technology, professional display products, and integrated visual solutions.

• Identify upcoming projects, market opportunities, and industry developments through customer visits and relevant information sources.
• Prepare and deliver technical sales presentations that communicate product capabilities and proposed solutions.
• Maintain current knowledge of product features, technology developments, and changing customer requirements.
• Improve technical selling capabilities to support effective product demonstrations and solution discussions.

Sales Performance and Accountabilities - Deliver agreed sales and profitability targets within the assigned geography and customer portfolio.

• Monitor account performance and maintain consistent engagement with existing and prospective customers.
• Follow up on outstanding customer payments and support timely collection of receivables.
• Meet applicable sales performance indicators and other assigned business objectives.

What Equips You for the Role

Experience and Industry Background

• 6 years of relevant experience in key account management or corporate sales, particularly involving audiovisual equipment and projectors.
• Experience selling professional audiovisual solutions, projectors, LED and LCD displays, or related visual technologies.
• Demonstrated experience in B2B solution selling and managing large corporate or project-based accounts.
• Familiarity with system integrator sales channels and the requirements of corporate and project customers.
• An additional 6 to 7 years of qualifying experience in a similar role may substitute for the required education.
• Valid UAE driving licence.

Required Skills

• Strong sales, negotiation, and business development capabilities.
• Effective written and verbal communication skills.
• Ability to interact professionally with customers, consultants, and stakeholders at different organizational levels.
• Technical presentation skills and the ability to explain audiovisual products and integrated solutions.
• Analytical thinking and practical problem-solving abilities.
• Strong interpersonal and customer relationship management skills.
• Awareness of technological developments and changing market requirements in the audiovisual industry.

About Al-Futtaim

Established in the 1930s and headquartered in Dubai, Al-Futtaim is a diversified privately held regional business operating across more than 20 countries. The Group has over 40,000 employees and operates across automotive, financial services, real estate, retail, and health. Al-Futtaim represents more than 200 internationally recognized brands, including Toyota, Lexus, IKEA, ACE, and Marks and Spencer. Its business strategy emphasizes digital innovation, artificial intelligence, sustainable growth, and long-term partnerships. Al-Futtaim Retail is part of the Group’s established retail operations, working with international brands across the Middle East, North Africa, and Southeast Asia. Its portfolio includes IKEA, ACE, Marks and Spencer, and the Inditex Group, alongside brands such as Watsons and Kiabi. With a diverse workforce representing more than 100 nationalities across over 10 countries, Al-Futtaim Retail continues to develop its customer experiences, digital capabilities, and retail operations.