Senior Manager - SME Sales (Full‑time) – Dubai, United Arab Emirates – Automotive
Salary: 28,000 – 38,000 AED monthly (market estimated)
Overview
Senior Manager - SME Sales in Dubai is a strategic automotive sales leadership role focused on driving B2B revenue growth, corporate customer acquisition, leasing solutions, fleet sales, and long‑term account development across commercial vehicles, light commercial vehicles, trucks, buses, industrial equipment, and related vehicle assets.
Responsibilities
- Develop and execute the B2B sales strategy across commercial vehicles, light commercial vehicles, trucks, buses, and industrial equipment categories.
- Build sector‑focused sales plans targeting construction, logistics, FMCG, oil and gas, government, contracting, and other high‑potential business sectors.
- Design and implement an effective sales structure using sector‑based coverage, product verticals, and hunter‑farmer sales methodology.
- Lead, coach, and performance‑manage Business Development Managers and Key Account Managers to achieve revenue, profit, and customer growth targets.
- Build annual sales plans, quotas, pipeline reviews, reporting cadence, and forecasting discipline across the SME sales function.
- Identify new business opportunities, customer segments, fleet requirements, and leasing prospects across the UAE corporate market.
- Establish and maintain senior relationships with C‑suite leaders, procurement teams, finance decision‑makers, and business owners.
- Drive participation in major tenders, negotiate strategic corporate contracts, and support high‑value deal closure.
- Oversee the full sales funnel from prospecting, lead qualification, proposal, negotiation, closing, onboarding, and handover.
- Ensure a smooth transition from acquisition‑focused BDMs to KAMs for long‑term account management and retention.
- Oversee key account plans, renewal strategies, cross‑selling initiatives, and customer lifetime value improvement.
- Work closely with Finance to align pricing, contract structures, financing models, risk controls, and profitability expectations.
- Coordinate with Operations and Collections to support delivery timelines, customer onboarding, asset utilization, and payment performance.
- Partner with Marketing to build B2B brand visibility, sector‑specific campaigns, lead generation programs, and customer communication.
- Review sales performance, market trends, margin movement, tender activity, and customer feedback to improve commercial decision‑making.
- Strengthen operational excellence from customer acquisition through delivery, aftersales coordination, and account development.
- Ensure compliance with company policies, contract requirements, financing controls, and business risk standards.
- Build a high‑performance sales culture focused on accountability, customer value, commercial discipline, and sustainable growth.
Ideal Profile
- University graduate with a relevant degree in Business, Sales, Marketing, Finance, Automotive, or a related field.
- Strong experience in B2B sales leadership, SME sales, corporate sales, fleet sales, leasing, rental, or commercial vehicle sales.
- Proven ability to lead Business Development Managers, Key Account Managers, and customer‑facing commercial teams.
- Strong understanding of contract structures, financing models, leasing products, asset lifecycle, pricing, risk, and compliance.
- Established relationship network across the UAE corporate, SME, procurement, and business community.
- Demonstrated ability to win large contracts, negotiate tenders, and influence senior decision‑makers.
- Strong commercial acumen with the ability to drive revenue growth, profitability, market share, and customer lifetime value.
- Excellent strategic thinking with the ability to build long‑term, multi‑sector growth plans.
- Strong leadership capability with the ability to coach teams, correct performance gaps, and improve sales productivity.
- Data‑led decision‑making skills with strong forecasting, pipeline management, reporting, and performance review capability.
- Ability to work cross‑functionally with finance, operations, collections, marketing, and aftersales teams.
- Strong communication, negotiation, stakeholder management, and relationship‑building skills.
- Good understanding of the UAE market, sector demand, fleet customers, leasing solutions, and corporate buying behaviour.
- Results‑driven mindset with strong ownership of targets, customer acquisition, retention, and operational excellence.
Skills
- B2B sales strategy
- SME sales leadership
- Corporate sales
- Fleet sales
- Commercial vehicle sales
- Rental and leasing products
- Vehicle asset sales
- Financial services sales
- Key account management
- Business development
- Hunter‑farmer sales model
- Sales team leadership
- Sales forecasting
- Pipeline management
- Tender negotiation
- Strategic contracts
- Customer acquisition
- Account retention
- Cross‑selling
- Sector‑based sales planning
- UAE corporate market
- Procurement relationships
- Contract structures
- Pricing strategy
- Risk management
- Revenue growth
- Profitability management
- Customer lifetime value
- Stakeholder management
- Marketing coordination
- Operations coordination
Why Join Us
This opportunity is well suited for a Senior Manager - SME Sales who wants to lead a high‑impact B2B sales function within a leading business group in Dubai. The role offers responsibility for sales strategy, corporate customer growth, team leadership, tender development, leasing and vehicle asset solutions, and long‑term account performance. It provides a strong platform to influence commercial direction, build market presence, develop high‑performing sales teams, and support sustainable growth across the UAE's competitive business mobility sector.