Sales Advisor

CULTURE Autohaus; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

Culture Autohaus in Dubai is seeking a Senior Sales Advisor who is a car enthusiast with a proven sales track record in automotive services or premium retail. The role combines consultative selling, business development, CRM, and marketing support to drive bookings and revenue.

You will own the customer journey from first enquiry through consultation, quotation, booking, handover and after-sales follow-up, building lasting relationships with enthusiasts, dealerships, and corporate partners.

Qualifications

• Proven sales experience in automotive services or premium retail.
• Passion for cars and automotive culture.
• Ability to engage enthusiasts and explain services to customers.
• Knowledge of vehicle customization trends preferred.
• Strong consultation, negotiation, and closing skills.
• Ability to work on-site in Dubai, including evenings or weekends.

Responsibilities

• Understand customer vehicle, preferences, and budget to recommend services.
• Manage showroom and digital inquiries, provide pricing and options.
• Prepare quotations, negotiate terms, secure bookings, and coordinate payments.
• Achieve sales targets through proactive follow-up and pipeline management.
• Develop relationships with dealerships, clubs, and brand partners; attend events.
• Collaborate with marketing on campaigns and content.

Skills

Automotive sales

Customer relationship management

Negotiation

Sales targets

Communication

Event representation

CRM management

Market outreach

Tools

CRM software

Job description

Sales Advisor | Culture Autohaus

Dubai, UAE | Full-time | On-site

Culture Autohaus is a Dubai-based automotive lifestyle and service brand bringing together vehicle care, craftsmanship, customisation, and car culture. We serve private owners, enthusiasts, dealerships, and automotive businesses through vehicle protection, detailing, wrapping, styling, custom upholstery, and car wash memberships.

Beyond vehicle services, Culture provides automotive photography, content production, studio rental, dealer support, and brand activations. Our focus is on quality workmanship, individual expression, and building a community around a shared passion for cars.

Role Description

We are looking for a Senior Sales Advisor who is a car enthusiast with strong sales ability and the confidence to represent Culture Autohaus.

This hands-on role combines consultative sales, business development, customer relationship management, and marketing support. You will take ownership of the customer journey from first enquiry through consultation, quotation, booking, handover, and after-sales follow-up, turning opportunities into profitable sales and lasting relationships.

Your responsibilities extend beyond the showroom. You will actively develop relationships with dealerships, car clubs, businesses, and brand partners; represent Culture at automotive events; and work with marketing on campaigns, content, and collaborations that generate enquiries and bookings.

Success in this role requires automotive knowledge, consistent commercial follow-through, and the ability to connect naturally with both enthusiasts and customers seeking expert guidance.

Key Responsibilities

Sales and Customer Experience

• Understand each customer’s vehicle, preferences, intended use, and budget to recommend suitable services.
• Manage showroom, telephone, WhatsApp, and digital enquiries, providing clear advice on service options, pricing, and expected results.
• Prepare quotations and proposals, negotiate within approved terms, secure bookings, and coordinate deposits and payments.
• Achieve agreed sales, conversion, and margin targets through proactive follow-up and disciplined pipeline management.
• Coordinate with operations on job scope, scheduling, progress updates, and handover to ensure customer commitments are achievable and fulfilled.
• Develop repeat business through memberships, relevant additional services, referrals, and attentive after-sales care.

Business Development and Events

• Generate new business through outreach and relationships with dealerships, showrooms, car clubs, and commercial partners.
• Identify opportunities for dealer service packages, corporate accounts, studio rental, and brand collaborations.
• Represent Culture at car meets, exhibitions, automotive events, and partner activations, confidently presenting the brand and its services.
• Support Culture-hosted events and community initiatives, coordinating with marketing and operations.
• Capture event leads, maintain contact with relevant connections, and convert opportunities into proposals, bookings, and ongoing business.

Marketing and Brand Support

• Work with marketing to develop campaigns, service promotions, and offers informed by customer demand and sales priorities.
• Contribute content ideas based on completed projects, interesting vehicles, customer stories, and automotive trends.
• Support shoots, vehicle showcases, and service demonstrations, coordinating customer participation and consent where required.
• Provide product knowledge and customer insights to keep marketing materials accurate and relevant.
• Track and follow up on campaign and event enquiries, reporting on conversion and resulting sales.

Reporting and Team Development

• Maintain accurate CRM records, sales forecasts, and clear next actions for active opportunities.
• Report on sales performance, customer feedback, lost opportunities, and areas for improvement.
• Mentor junior team members in product knowledge, customer engagement, and sales techniques.

Qualifications

• Proven sales experience in automotive services, vehicle sales, luxury retail, or a comparable premium service environment, with a record of achieving targets.
• A genuine passion for cars and automotive culture, with an interest in vehicle styling, customisation, and aftermarket trends.
• The ability to engage credibly with enthusiasts while explaining services clearly to customers with limited technical knowledge.
• Knowledge of PPF, window tinting, detailing, wrapping, or customisation is strongly preferred.
• Strong consultation, negotiation, closing, and relationship management skills.
• Confidence representing a brand at events and developing commercial relationships.
• Experience supporting marketing campaigns, content creation, promotions, or activations.
• An organised approach to CRM management, quotations, follow-ups, and sales reporting.
• Professional presentation, clear communication, and ownership of the customer experience.
• Fluency in English; additional languages are an advantage.
• Availability to work on-site in Dubai and attend relevant events, including occasional evenings or weekends.
• An established network within the UAE automotive community is an advantage. Relevant experience, demonstrated sales performance, and the ability to represent Culture Autohaus will carry more weight than formal qualifications.