Regional Product Marketing Lead – PACS Readers

ASSA ABLOY; Dubai; On-site; AED 360,000 - 600,000; Full time

Benefits offered by this job

Visa sponsorship may be available

Job summary

HID Global, part of the ASSA ABLOY Group, seeks a Regional Product Marketing Manager for Physical Access Control Solutions (PACS) readers in Dubai. You will shape strategy, roadmaps, market requirements and pricing, while driving launches and market positioning globally within a dynamic security technology ecosystem.

The role requires a bachelor’s in marketing, 5+ years in product marketing or management, and professional English and Arabic fluency.

Qualifications

• Minimum 5+ years product marketing or product management related positions.
• Professional proficiency in English and Arabic, both written and verbal, is required.

Responsibilities

• Implementing the product strategy for HID Global’s physical access control solutions (PACS) readers
• Defining market requirements and business opportunity; own the high-level product roadmap and be accountable to its execution
• Acting as the voice of the customer (partner and end user) to product management, cloud services and the rest of the organization
• Developing product data suitable for product promotion through various channels
• Developing and executing the implementation of successful new reader product launch programs with assets ready that define target markets, positioning, competitive analysis and comparison, collaterals, white papers, training, presentations, pricing and promotion
• Reviewing and reporting regularly on segment and geographical business performance including revenue, product mix, and margin trends and advice the organization on improvement implementations to drive both growth and profitability
• Generating and implementing channel strategies with the sales and marketing organization, including pricing and discount strategies

Skills

English proficiency

Arabic proficiency

Education

Bachelor’s degree in marketing or related field

Job description

HID Global, part of the ASSA ABLOY Group, seeks a Regional Product Marketing Manager for Physical Access Control Solutions (PACS) readers in Dubai. You will shape strategy, roadmaps, market requirements and pricing, while driving launches and market positioning globally within a dynamic security technology ecosystem.

The role requires a bachelor’s in marketing, 5+ years in product marketing or management, and professional English and Arabic fluency.