Regional Product Marketing Lead, PACS Readers

ASSA ABLOY

Dubai

On-site

AED 300,000 - 460,000

Full time

14 days+

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Benefits offered by this job

Competitive salary

Benefits package

Career development

Global organization

Job summary

HID Global is seeking a Regional Product Marketing Manager for PACS readers to define strategy, roadmaps, and go-to-market plans. You will own market requirements, pricing, and launch success while aligning with product management, cloud services, and sales.

The role emphasizes global product launches, market analysis, and cross-functional leadership within a security-focused hardware and software portfolio.

Qualifications

Bachelor’s degree in marketing or related discipline.
Minimum 5+ years product marketing or product management.
Professional proficiency in English and Arabic, written and verbal.
Experience launching products on a global basis.
Knowledge of physical security and access control systems.

Responsibilities

Define product strategy, roadmaps, pricing and launches for PACS readers.
Own market requirements and high-level roadmap; ensure execution.
Voice of customer to product management, cloud services, and org.
Lead market analysis, trends, and input to reader roadmap.
Develop pricing strategy and collateral for promotion.
Lead reader product launch programs with assets and training.
Analyze market direction and advise on growth and profitability.
Build channel strategies with sales and marketing.

Skills

English proficiency

Arabic proficiency

Cross-functional collaboration

Decisive

Data & analytics

Education

Bachelor’s degree in Marketing or related discipline

Job description

The role emphasizes global product launches, market analysis, and cross-functional leadership within a security-focused hardware and software portfolio.

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