Performance Marketing & Ad Tech Manager

Asharq; United Arab Emirates; On-site; AED 180,000 - 280,000; Full time

Job summary

Asharq is looking for a Performance and Ad Technology Manager to develop and optimize performance-driven content marketing across digital channels in the UAE. You will drive traffic, improve conversions, and maximize ROI by managing the ad stack from CRM to marketing automation.

You will lead multi-channel campaigns (Google Ads, Meta, LinkedIn, programmatic), integrate analytics tools, build audience segments, and develop dashboards to inform stakeholders.

Qualifications

• 5+ years of performance marketing experience
• Bachelor’s degree in marketing or related field
• Strong ROI-focused track record
• Proficiency with analytics tools and ad platforms
• Experience integrating marketing tech stacks

Responsibilities

• Develop and execute performance marketing strategies across multiple digital channels.
• Manage and optimize paid search, social, display and retargeting campaigns.
• Integrate audience platforms and analytics tools for data sharing across the stack.
• Create audience segments based on behaviors and demographics.
• Implement marketing automation and personalize content for segments.
• Automate workflows to deliver the right message at the right time.
• Collaborate with web development and analytics teams for accurate measurement.
• Develop reports and dashboards communicating performance to stakeholders.
• Collaborate with content team to design ad creatives and landing pages.

Skills

Performance marketing

Ad tech

Analytics

Data-driven decisions

Campaign management

Communication skills

Project management

Independent work

Team collaboration

Education

Bachelor’s degree in marketing or related field

Tools

Google Analytics

Google Ads

Facebook Ads Manager

CRM systems

GTM (Google Tag Manager)

DSP

Looker Studio

Job description

Asharq is looking for a Performance and Ad Technology Manager to develop and optimize performance-driven content marketing across digital channels in the UAE. You will drive traffic, improve conversions, and maximize ROI by managing the ad stack from CRM to marketing automation.

You will lead multi-channel campaigns (Google Ads, Meta, LinkedIn, programmatic), integrate analytics tools, build audience segments, and develop dashboards to inform stakeholders.