MEA Branded Channel Director - Stores & E‑commerce Growth

the LEGO Group; Dubai; Ibrido; Confidential; Tempo pieno

Vantaggi offerti da questo lavoro

Family Care Leave

Life and disability insurance

Colleague discount

Wellbeing initiatives

Hybrid work policy

Descrizione del lavoro

The LEGO Group is seeking a Channel Director, LEGO Branded Channel for the Middle East and Africa region. You will lead the regional trade channel, manage LEGO Certified Store partners across seven countries, and oversee the LEGOLAND Dubai relationship, while expanding stores and accelerating e-commerce.

You will build and develop a high-performing commercial team, nurture strong partner relationships, and drive sustainable growth across physical and online channels in a highly dynamic market.

Competenze

• Led a LEGO Branded Channel or comparable brand-led retail channel with responsibility for commercial performance and growth.
• Developed commercial strategies delivering profitable, sustainable customer and/or channel growth.
• Managed profitability and financial performance, including trade investment and commercial KPIs.

Mansioni

• Strengthen like-for-like growth and expand the store network in high-value locations.
• Grow e-commerce as a growth engine and brand experience.
• Deliver commercial targets while improving retail execution and trade investment efficiency.
• Create a clear roadmap for store network and e-commerce expansion.
• Bring a strong channel perspective to Business Unit and Sales Leadership Teams.

Conoscenze

Brand-led channel leadership

Commercial strategy

Trade investment

Team development

Omnichannel / e-commerce

Descrizione del lavoro

The LEGO Group is seeking a Channel Director, LEGO Branded Channel for the Middle East and Africa region. You will lead the regional trade channel, manage LEGO Certified Store partners across seven countries, and oversee the LEGOLAND Dubai relationship, while expanding stores and accelerating e-commerce.

You will build and develop a high-performing commercial team, nurture strong partner relationships, and drive sustainable growth across physical and online channels in a highly dynamic market.