Marketing Campaigns Manager

TASC Outsourcing; Abu Dhabi; On-site; AED 240,000 - 360,000; Full time

Job summary

TASC Outsourcing in Abu Dhabi seeks an experienced Marketing Campaigns Manager to lead planning, execution, and optimization of integrated campaigns across digital, email, social, and events.

You will leverage 7–9 years of CRM, segmentation, brand management, and budget oversight to drive growth and ROI, coordinating with sales, product, and agencies in a fast-paced, UAE market. This is a contract role based in Abu Dhabi.

Qualifications

• 7–9 years of marketing campaign management experience.
• Hands‑on experience with CRM platforms, email marketing systems, and customer segmentation techniques.
• Solid background in brand management and marketing communications.
• Demonstrated ability to manage budgets and coordinate with external agencies.
• Strong stakeholder management skills and cross‑functional collaboration.
• Proficiency in market research methodologies and competitor analysis.
• Experience developing social media and content marketing strategies.
• Exceptional analytical skills and proficiency in campaign performance reporting.

Responsibilities

• Develop and execute end-to-end marketing campaign plans across multiple channels (digital, email, social media, events).
• Design and manage CRM strategies, email marketing programs, and customer segmentation models to maximize engagement and retention.
• Establish and maintain brand guidelines; create cohesive marketing communications across all customer touchpoints.
• Manage campaign budgets, forecast spend, and coordinate with external agencies to ensure on-time, on-budget delivery.
• Collaborate with cross-functional teams (sales, product, design, digital) to align campaign objectives and deliverables.
• Conduct market research and competitor analysis to identify trends, opportunities, and campaign optimization strategies.
• Oversee social media content development, scheduling, and community engagement to build brand awareness.
• Monitor campaign performance metrics, analyze results, and prepare actionable reports for senior leadership.
• Continuously refine campaign processes, tools, and workflows to improve efficiency and ROI.

Skills

CRM platforms

Market research methodologies

Competitor analysis

Social media & content marketing

Campaign performance reporting

Marketing automation tools

Analytics platforms

Paid media strategies

Education

Bachelor’s degree in Marketing/Business Admin

MBA or MSc in Marketing

Job description

Job Location: Abu Dhabi, United Arab Emirates

Date Posted: 22 October 2026

Job Reference/ID: JP-001752

Job Description / Role

We are seeking an experienced Marketing Campaigns Manager based in Abu Dhabi to lead the planning, execution, and optimization of integrated marketing initiatives. The successful candidate will leverage 7–9 years of expertise in CRM, email marketing, customer segmentation, brand management, budget oversight, and agency coordination to drive brand growth and revenue.

Key Responsibilities

• Develop and execute end-to-end marketing campaign plans across multiple channels (digital, email, social media, events)
• Design and manage CRM strategies, email marketing programs, and customer segmentation models to maximize engagement and retention
• Establish and maintain brand guidelines; create cohesive marketing communications across all customer touchpoints
• Manage campaign budgets, forecast spend, and coordinate with external agencies to ensure on-time, on-budget delivery
• Collaborate with cross-functional teams (sales, product, design, digital) to align campaign objectives and deliverables
• Conduct market research and competitor analysis to identify trends, opportunities, and campaign optimization strategies
• Oversee social media content development, scheduling, and community engagement to build brand awareness
• Monitor campaign performance metrics, analyze results, and prepare actionable reports for senior leadership
• Continuously refine campaign processes, tools, and workflows to improve efficiency and ROI

Experience Required

• 7–9 years of marketing campaign management experience, preferably in a B2B or B2C environment
• Proven expertise in marketing campaign planning and execution, with a strong track record of delivering results
• Hands‑on experience with CRM platforms, email marketing systems, and customer segmentation techniques
• Solid background in brand management and marketing communications
• Demonstrated ability to manage budgets and coordinate with external agencies
• Strong stakeholder management skills, with experience working across multiple internal teams
• Proficiency in market research methodologies and competitor analysis
• Experience developing and executing social media and content marketing strategies
• Exceptional analytical skills and proficiency in campaign performance reporting

Education Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field
• Master’s degree (MBA or MSc in Marketing)

Skills Required

• CRM platforms
• Market research methodologies
• Competitor analysis
• Social media and content marketing strategies
• Campaign performance reporting
• Marketing automation tools
• Analytics platforms
• Paid media strategies

Employment / Job Type: Contract

Nationality: UAE National (Emiratisation)

About the Company

Dubai headquartered staffing and outsourcing company serving clients across the UAE, Saudi Arabia, and the wider Gulf. TASC provides contract and temporary staffing, permanent recruitment, managed services, payroll and visa administration, and outsourced retail and field teams across information technology, banking, telecommunications, retail, healthcare, construction, and business support functions.

Company Industry: Staffing and HR Solutions

Department / Functional Area: Marketing

Closing Date: Not mentioned (apply as soon as possible)