Luxury Auto Brand Experience Manager

AlFuttaim; Dubai; On-site; AED 420,000 - 660,000; Full time

Job summary

Al-Futtaim Automotive in Dubai is seeking an experienced Experiential Marketing Manager to lead brand experience initiatives for premium electric vehicle brands Denza and Yangwang in the UAE. You will develop and execute distinctive experiences that elevate luxury positioning and drive customer engagement across launches, VIP events, roadshows and activations.

The role requires 5+ years in experiential marketing within luxury brands, strong project and budget management, and the ability to

Qualifications

• 5 years of experience in experiential marketing, brand experience, and events management.
• Demonstrated experience with luxury or premium brands is mandatory.
• Valid UAE driving license is required.

Responsibilities

• Develop annual experiential marketing strategy for Denza and Yangwang in the UAE.
• Plan and execute premium brand launches and VIP experiences.
• Coordinate with agencies, suppliers, and internal teams to deliver activations on time and within budget.
• Manage budgets, contracts, and post-event reporting.
• Ensure activations meet brand standards and deliver personalized experiences for HNW/UHNW customers.

Skills

Experiential marketing

Brand experience

Event management

Project management

Education

Bachelor's Degree in Marketing/BBA or related field

Job description

Al-Futtaim Automotive in Dubai is seeking an experienced Experiential Marketing Manager to lead brand experience initiatives for premium electric vehicle brands Denza and Yangwang in the UAE. You will develop and execute distinctive experiences that elevate luxury positioning and drive customer engagement across launches, VIP events, roadshows and activations.

The role requires 5+ years in experiential marketing within luxury brands, strong project and budget management, and the ability to