Growth-Oriented IT Product Marketing Manager

inflexion; Abu Dhabi; On-site; AED 223,000 - 391,000; Full time

Job summary

Inflexion seeks a dynamic Product Marketing Manager to drive brand awareness, generate demand, and strengthen market presence for its IT/software solutions. You will craft strategies, manage digital campaigns, and develop engaging content across channels.

Responsibilities include events, partnerships, sponsorships, and market research. The role requires strong communication, creativity, and analytical skills to support growth in a fast-paced environment.

Qualifications

• Degree or master in Business/Management, Sales or Marketing.
• 3–4 years of experience in software/IT industry marketing.
• Strong communication and interpersonal skills.
• Commercial awareness and business acumen.
• Ability to think strategically and creatively.
• Copywriting and design skills for print and online materials.
• Eye for detail and analytical skills to evaluate campaigns.
• Drive and self-motivation.
• Flexible approach to work; able to perform under pressure.
• Teamwork and ability to foster good working relationships.

Responsibilities

• Drive brand awareness, generate demand and strengthen market presence.
• Develop and execute marketing strategies; manage digital and social media campaigns.
• Create engaging content; organize events and build customer/partner relationships.
• Propose marketing plan and budgets; communicate with target audiences.
• Source advertising opportunities and place adverts; design marketing materials.
• Write marketing copy for online and print campaigns; produce videos and blogs.
• Run social media channels (Twitter, Facebook, LinkedIn) to boost engagement.
• Organize events: conferences, seminars, receptions, exhibitions; seek sponsorships.
• Liaise with designers and printers; organize photo shoots; distribute materials.
• Conduct market research using questionnaires and focus groups.

Skills

Copywriting

Content marketing

Social media

Analytics

Strategic thinking

Communication

Relationship building

Creativity

Event planning

Education

Business/Marketing degree

Job description

Inflexion seeks a dynamic Product Marketing Manager to drive brand awareness, generate demand, and strengthen market presence for its IT/software solutions. You will craft strategies, manage digital campaigns, and develop engaging content across channels.

Responsibilities include events, partnerships, sponsorships, and market research. The role requires strong communication, creativity, and analytical skills to support growth in a fast-paced environment.