Growth Marketing Director

qlub; Dubai Emirate; On-site; AED 500,000 - 900,000; Full time

Job summary

qlub is scaling fast across markets, and we seek a Growth Marketing Director to drive our B2B paid acquisition. You’ll own the full stack—from creative strategy to media buying, funnel optimization, tracking, and reporting—working closely with Sales under clear SLAs to turn cold traffic into qualified pipeline.

Plan, execute, and scale paid campaigns on Meta, TikTok, Google Ads, and LinkedIn with $100K+ monthly budgets.

Qualifications

• 8+ years in performance marketing with proven B2B results
• Experience managing large-scale paid media budgets
• Strong CRO and tracking/analytics background
• Fluency in English

Responsibilities

• Plan, execute and scale paid acquisition across Meta, TikTok, Google Ads, and LinkedIn
• Own the funnel from ad to lead handoff with clear lead qualification criteria
• Build attribution and reporting infrastructure to guide scaling decisions
• Hire and lead a small team of marketers and external partners
• Collaborate with Sales under SLAs to drive revenue-generating pipeline

Skills

Performance marketing

B2B marketing

Media buying

CRM integrations

Tracking & CRO

Tools

Meta Ads

TikTok Ads

Google Ads

LinkedIn Ads

HubSpot

Tableau

Job description

Why qlub

The end of a great meal shouldn't be the slow part. Waiting for the check, finding someone to take payment, splitting a bill by hand. qlub removes that friction. Guests scan a QR code and pay in seconds. No app, no download, no waiting.

From Pay-at-Table and Digital Menus to Order-and-Pay, Payment Links, and SoftPOS terminals, we handle the full payment experience so restaurants can focus on what they do best: great hospitality. Less friction means faster table turnover, smoother operations, and higher profit.

We're a fast-scaling fintech backed by Mastercard, Mubadala, e& and Shorooq. $72M raised, live across multiple markets worldwide, and headcount doubled in the past year. We're building the teams that take us to the next stage.

The role

Qlub is scaling fast across markets worldwide, and we look for people who take real ownership of their work. As our next Growth Marketing Director, you'll help drive our growth in B2B paid acquisition: building, shipping, and delivering results from day one. You'll own the full stack — creative strategy, media buying, funnel optimization, tracking, and reporting — working closely with Sales under clear SLAs to turn cold traffic into qualified pipeline. If you thrive in a fast-moving, build-from-scratch environment, this role is for you.

What You'll Own

• Plan, execute, and scale paid acquisition across Meta, TikTok, Google Ads, and LinkedIn, managing $100K+ in monthly ad spend with clear ROI accountability
• Lead creative strategy end-to-end: generate and validate high-converting ad concepts, build a performance ad portfolio (live action, UGC-style, AI-assisted), and optimize for hook rate, hold rate, and scroll-stopping moments
• Own the funnel from landing page to lead handoff, defining lead qualification criteria and speed-to-lead SLAs with Sales leadership to drive revenue-generating pipeline, not just lead volume
• Build reliable multi-touch attribution and reporting infrastructure across channels to guide scaling decisions
• Hire and lead a small team of performance marketers and external partners, setting high standards for quality, speed, and accountability

Who You Are

• You've done this before in a fast-moving, high-growth environment
• You move fast and make strong decisions with incomplete information
• You take real ownership and think like an operator, not a coordinator
• You're energized by hard problems in payments, hospitality, and customer experience

What You'll Need

• 8+ years in performance marketing with proven B2B, pipeline-driven results
• Deep hands-on experience with Meta, TikTok, Google Ads (Search), and LinkedIn, including managing $100K+ monthly budgets
• Track record producing or directing high-performing video ads, with strong CRO expertise and a technical foundation in tracking, server-side implementation, and CRM integrations
• Fluency in English is a must

Nice to Have

• Experience with HubSpot
• Familiarity with Tableau, Google Analytics, or similar analytics platforms
• Knowledge of ad libraries, creative research tools, and structured testing frameworks

What We Offer

• Real ownership over products that impact millions of diners and thousands of restaurants globally
• The opportunity to solve challenging problems in payments, hospitality, and customer experience
• A fast-moving environment where great ideas quickly become reality
• Close collaboration with experienced operators, builders, and industry experts
• A chance to leave a visible mark on one of the fastest-growing restaurant technology companies globally