Growth Manager, Remittance

Astra Tech Group; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

Astra Tech Group is seeking a data-driven Growth Manager to own the end-to-end customer lifecycle for its Remittance business. You will drive acquisition, activation, retention, and revenue through Growth, Product, Marketing, CRM, Analytics, and Business partnerships.

Strong emphasis on experimentation and cross-functional collaboration to scale fintech products. The role requires strategic thinking, execution, and hands-on experience with SQL, analytics tools, and multi-channel campaigns to

Qualifications

• Bachelor's degree in Business, Marketing, Engineering, Economics, or related field.
• 5-8 years of experience in Growth, Product Marketing, Performance Marketing, CRM, or Digital Marketing.
• Experience in FinTech, Payments, Banking, E-commerce, or Consumer Internet products.
• Strong analytical and problem-solving skills.
• Experience with SQL and Excel; familiarity with BI tools such as Tableau, Power BI, or Looker is preferred.
• Experience with product analytics platforms (e.g., Amplitude, Mixpanel, GA4).
• Knowledge of attribution tools (e.g., AppsFlyer, Adjust) is an advantage.

Responsibilities

• Develop and execute growth strategies across the entire customer lifecycle.
• Identify new customer acquisition opportunities across digital, offline, partnerships, and referral channels.
• Own customer engagement through Push Notifications, In-App Messaging, Email, SMS, WhatsApp, and other owned channels.
• Design personalized lifecycle journeys for onboarding, activation, repeat transactions, retention, and reactivation.
• Run A/B tests across pricing, FX offers, cashback, messaging, landing pages, and customer journeys.
• Partner with Product and Engineering teams to improve customer journeys and adoption of features.
• Build dashboards to monitor acquisition, activation, retention, transaction frequency, and LTV.
• Plan and execute seasonal campaigns across Ramadan, Eid, and other promotions; coordinate cross-functional teams.
• Forecast campaign ROI and optimize spend allocation; track incentive utilization.

Skills

Analytical thinking

Problem-solving

SQL

Excel

BI tools

Product analytics

Education

Bachelor's degree

Tools

Tableau

Power BI

Looker

Amplitude

Mixpanel

GA4

Job description

Role Summary

We are looking for a data-driven and customer-obsessed Growth Manager to drive acquisition, activation, retention, and revenue growth for our Remittance business. This role sits at the intersection of Growth, Product, Marketing, CRM, Analytics, and Business, owning the end-to end customer lifecycle while continuously experimenting to improve key business metrics. The ideal candidate combines analytical thinking with strong execution capabilities and has experience scaling fintech, payments, banking, Telecom or consumer digital products.

Responsibilities

Growth Strategy

• Develop and execute growth strategies across the entire customer lifecycle.
• Identify new customer acquisition opportunities across digital, offline, partnerships, and referral channels.

Customer Acquisition

• Optimize customer acquisition cost (CAC) while maximizing quality users.
• Manage paid performance marketing, referrals, partnerships, influencers, affiliates, and offline acquisition.
• Work with Brand and Performance Marketing teams to improve campaign effectiveness.

CRM & Lifecycle Marketing

• Own customer engagement through Push Notifications, In-App Messaging, Email, SMS, WhatsApp, and other owned channels.
• Design personalized lifecycle journeys for onboarding, activation, repeat transactions, retention, and reactivation.

Experimentation & Optimization

• Run A/B tests across pricing, FX offers, cashback, messaging, landing pages, and customer journeys.
• Develop hypotheses, prioritize experiments, analyze results, and scale winning initiatives.

Product Growth

• Partner with Product and Engineering teams to improve customer journeys.
• Increase adoption of new features and remittance capabilities.

Analytics & Insights

• Build dashboards to monitor acquisition, activation, retention, transaction frequency, and LTV.
• Analyze customer cohorts, funnel performance, and behavioral trends.
• Present insights and recommendations to senior leadership.

Campaign Management

• Plan and execute seasonal campaigns such as Ramadan, Eid, Independence Days, Salary Days, and corridor-specific promotions.
• Coordinate campaign execution across Growth, CRM, Product, Creative, Finance, and Operations.

Budget Management

• Own Growth and Marketing budgets.
• Forecast campaign ROI and optimize spend allocation.
• Track incentive utilization and campaign performance.

Requirements

• Bachelor's degree in Business, Marketing, Engineering, Economics, or related field.
• 5-8 years of experience in Growth, Product Marketing, Performance Marketing, CRM, or Digital Marketing.
• Experience in FinTech, Payments, Banking, E-commerce, or Consumer Internet products.
• Strong analytical and problem-solving skills.
• Experience with SQL and Excel; familiarity with BI tools such as Tableau, Power BI, or Looker is preferred.
• Experience with product analytics platforms (e.g., Amplitude, Mixpanel, GA4).
• Knowledge of attribution tools (e.g., AppsFlyer, Adjust) is an advantage.